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Comment Re:Slashdot is guilty too (Score 1) 394

No novella this time...

With traffic circles (rotaries or roundabouts) and yield signs (as well as following the rules of the road) there is no need for a single stop sign which would save an immense amount of time and fuel. If you wanted you could get yield signs instead of a traffic circle and just use the rules for a multi-stop scenario (such as the rules of a four way stop). It requires educated drivers who obey the rules of the roads.

Roads are often left with crappy sections that remain unimproved (and go without needed repairs) as it is far more likely to slow traffic down in congested areas than a speed limit sign. Speed bumps do the same thing but are actually bad for road maintenance equipment.

Rather than improve two sections of road they will improve one. An example is when the road narrows from something akin to 4 lanes from 2. Even though plenty of traffic is going to keep going they just widen the exit road to as locals are likely to use it - even though it puts traffic into the urban areas.

Signage, signs could be vastly improved by simply using a variety of colors and sticking to them. When you are pointing to a inner-city route from the highway, make it blue or green or something. When you are pointing to a new highway merger make it a different color, etc... Humans will easily adapt and we will be safer for it. This has been tried and shown to be successful. But, that paint is damned expensive and comes premixed. Strangely - every state pretty much has its own group at the DOT to make their signs. Georgia actually makes a bunch for other states but there is no giant vendor really. There probably should be. Then they could afford the expensive equipment to blend the paints - they could even make the paints. There is such a company but they mostly do federal signage. Why not the states? They often have people who have worked there for a long time and states want to retain control. Additionally, a lot of funding for roads comes from the federal budget.

Want to make intersections safer? Install a center lane. Better? For the same amount of space (yes, really - look at it from above) install a rotary. "But, nobody can drive in a rotary!" They can, they will, it will improve safety and throughput.

There is a few. I do not have a conspiracy theory. It is just protectionism and power usually. There is some incompetence and bureaucracy involved as well. Some is malicious. Usually you find that either in cities with a history of it (Chicago, New York City, and oddly Buffalo spring to mind). I never saw more graft than I saw in Buffalo. They have a "Skyway" which is a highway that runs above the city. It is great to get to Niagara. I swear the entire thing is routed along land that was owned by Important People® who made a lot of money during the project. Any expansion and changes are damned expensive and slow. It was a dumb idea to begin with. It was, however, constructed well. Top notch there from my slightly better than layman's view. I did not do construction or anything but I witnessed a lot.

Comment Re:Um... you're not nearly cynical enough (Score 1) 365

Speaking of conspiracy theorists...

No, they are not going to take your toilet away. Yes, unions had/have a place. Stop with the hyperbole, you will get some on you and your mother will have to change your clothing again - the third time this month.

They will not take the toilets away. We are geeks. We'd just shit on the floor. Hell, we might do that anyhow.

Comment Re:I don't believe it. (Score 1) 83

I spent a wee bit of time on a ship and guarded a detention facility for a while. I was in the Marines at the time (obviously) and was impressed. "They run a tight ship." They are, hands down, the model for a blue water navy and safety is paramount. Look at their firefighting as well. US Navy, taking shit seriously since the start. They also have a very strict culture about adhering to rules (and have good rules in place for a reason).

Comment Re:Bullshit (Score 1) 394

But they still consume the ads and media. They still buy the products. The ad ecosystem is not going away. There was no utopia on the 'net where ads did not exist - we called them webrings back then. Everyone was always advertising something else. People were always listening. It is more prevalent and easier now than ever but this has not changed and people will always opt to consume the media and will opt to buy the advertised products. Citation? Ads still exist. They can (and do) track them and track their effectiveness. If they did not work we would not have ads.

Comment Re:Slashdot is guilty too (Score 2) 394

Nah, carts and boxes are not placed intentionally - at least not typically. A store manager may do so but that is because they only understand the most basics of pedestrian traffic habits. My business modeled, and consulted on, vehicular traffic but we expanded to human traffic analytics, modeling, optimization, patterning, and consulted as well as designed throughput metrics. You may well have been in a product of our design or driven on a road that we helped optimize. (Do not blame us, they fail to listen much of the time and half-assed implementation is sometimes worse than no change at all,)

I feel a novella coming on. You have been warned. Skip or read it, it is up to you. I think you may be surprised.

Anyhow, clutter is never good. Specifically look at end caps and in-aisle displays. Those are actually supposed to be in rather specific places. They create bottlenecks at places with colorful items in large boxes or in places where things smell nice. They are usually expensive items or, more accurately, items with a good ROI.

The reason things are grouped together is because it avoids confusion. Trust me - they'd love to scatter stuff randomly around the store and would doubly love so if they were the only game in town. However, base ingredients will be as far away from each other (while still intuitive - usually) as possible while still being as far away from the stuff that you will use it for. Eggs are, for instance, nowhere near the cake mixes.

You will, almost invariably, travel to your right. To your right is, almost invariably, something that you can smell and see. We built, and staffed, a grocery store in the real world and in a laboratory environment. (The lab was able to be configured for a variety of simulations.) You *will* go right given the choice. You will smell stuff and look at large pretty things. It will make you hungry and in the mood to buy more. (Now that you know this, or thought you did before, you are not immune - you will do it.) Very little sells at the bakery and it operates almost at a loss - and in some instances at a loss. However, next on the list, is often a deli. The deli is lovely and there is a metric fuckton (professional vernacular) of profit there.

Then you have stuff in your way - usually after another attempt to assail you with colors and scents known as the produce section. This slows you down for the fish, prepackaged or custom meat cuts, and a frozen goods section just ahead. Wait - no - you can't go there... You have to figure out how to go to the aisle now. Or, best case, you walk down and walk back. There you view the "end caps" which are things on sale. Great, you saved money, now you can spend more in the next aisle.

No, you say! I decry such manipulation and I am immune! I only buy stuff on my list! Ever! Great - that is cool because you spend less time. While you spend less time you do two important things. You buy nothing on sale or no loss leaders. You use an alternative route which serves to slow people down. You are in and out quicker but have done more for us than we could have done on our own - we appreciate that and we plan accordingly. We count on your behavior. We price the markup at such that you pay more. Thank me later.

The milk, eggs, and dairy? Yeah - we all need that stuff. So we are going to put that in the back left. We are going to make it tough to go left to get to the items. If you do then you're going to be faced with traffic and end caps directly facing you. We do put the pharmacy close, usually, because we do not want sick people in the store. Frozen and chilled goods? Yeah - let's put those in the middle. Why? People often go there last. We want you to go back and see all those end caps (things on sale that are not really on sale or are a loss leader).

Printed an ad in the newspaper with coupons? Yup... It just so happens that those items are around other big colorful or smelly items - and often have been moved and that just happens to coincide with when the sale began. Thought you knew where the items were? Yeah - sucker. We moved 'em and we truly did so just for you.

Those cameras? They are for theft, that is their primary purpose. However, we use those to track the hell out of you and design our algorithms accordingly. But not you, you are not a sheep. You are smart and independent. Heh... We use the hell out of you. Go backwards through our store - we don't mind. You look silly and annoy people. They will feel sorry for us, even for a little bit. You will slow them down at key locations because we know where the bottlenecks will develop because f your traffic. Seems like a fine spot to attract sheep, just use some pretty large logos and something they can smell.

You do not even want to know what we do with vehicular traffic... That rough section of road? It is not being repaired because it slows traffic down. We are going to repair it at the last possible moment - just prior to a riot preferably.

Now that was not my hope, not at all. My goal was to improve things. We consulted and designed. We did research and made recommendations. How they implemented or what they implemented of those recommendations was not up to us. We did not design store or highways. We recommended where they should use safety controls and how they should use them and provided data to back up our conclusions.

I do not usually mention specific clients but... I will make an exception as none of this is covered by an NDA any more (though I am covered by a non-compete for another 12 years or so).

Pilots, Kroger, and Hannaford get marks for being the best at listening to and implementing recommendations.
Sears, TJ Maxx, and (believe it or not) Wal*Mart get good marks at listening to recommendations.
Florida, Pennsylvania, and Nevada get great scores for implementing changes as advised.

Safeway, Stater, Wal*Mart (grocery sections) get the worst.
Target, JC Penny, and Macy's get the worst.
Georgia, Washington DC, and California are abysmal and are willfully unsafe to control traffic.

And no... You are not immune to these things. You may think you are, you are not. I was lucky. I ran my business for about 20 years and sold it for an upper eight digit sum in cash and another eight digit sum in stocks in the now parent company. The price was such that I could not refuse it so I made sure my employees were taken care of and that the culture would not change (much) and went through with the sale. The now-parent company does almost nothing except fill government contracts for everything from IT, food, building/highway construction or repair, logistics, and even medical. Some of their subsidiaries are quite well known and not something I necessarily agree with but, frankly, the price was right and I am inherently lazy.

I too am subjected to manipulation in things like grocery stores or retail outlets. I too am manipulated when I drive down the highway. Even when we think we are acting in an unexpected fashion we are being manipulated or being used to manipulate others.

Anyhow, there is my novella for the day. I'd not read all of that. That's because, as mentioned, I am inherently lazy. There may be some insight in there for you - something from a different view. My goal is not, was not, to argue so much as it was/is to share some insight from a different viewpoint, to share something from an "insider" view. Take it for what you will. I still maintain contact with the company and still contract with them once in a while (I try to avoid it - it is a bit awkward feeling) so not much has changed. They are still putting out fine information and it is still being ignored or used for reasons other than what was stated. Often they are unable or unwilling to implement the changes and end up with halfassed solutions that are worse than they were before hand. Such is up to them.

Comment Re:Yes. (Score 1) 394

That is *their* money - it belongs to the company. Once you give something away it no longer belongs to you. If I pay you for services rendered it is your money - it no longer belongs to me in a legal, abstract, or philosophical way. Once you pay a company you have given up that money. It then belongs to the company.

I suspect you are daft, ignorant, or trying to troll.

Comment Re:Is there any evidence that web ads work? (Score 1) 394

I once spent $100 to purchase targeted ads from Google. I used a special URL that was made with a handy tracking script so that I could also monitor what was done. These were on-click ads and not ads based on impressions. Three days went by and my ads were never shown. I raised my bid price. Less than an hour later the ads were gone. The site showed not one lick of increased traffic. The URL (working - I had tested it) had not been clicked on one single time.

Rather than waste time gathering evidence and presenting the problem to Google I simply just considered it a failed experiment and never tried them again. This was in 2006 to 2008 (I can only narrow it down, I can not be exact - it was more likely to have been in the latter half of 2006) and things may have changed since then.

Comment Re:A simple proposition. (Score 1) 394

I think that part of the problem is that we assume people hate what we hate. I abhor ads and do not actually see any. Honestly, I can not recall the last time I saw an ad except for when I opened up Internet Explorer on a Windows system a few weeks ago. Prior to that? I do not even recall the last time.

Advertising works - or they would not do it. Things are not going to change. We do not get to decide the business model used by advertisers or by site owners. What we do get to decide is what we consume. If enough people think like us, and they obviously do not, then things will change as a whole. Until that happens we have to control our consumption. We have no right to say what a company should or should not do in this matter. They will do what they lawfully can to make profits. Right now the advertisement business is profitable. We will have ads.

Well, no. Someone will have ads. I will not have ads. I am currently building a site. It too will have ads. I can easily afford to run it as a loss just because but no, I want it to actually make money. I have plans for that money (not for me, I have plenty of money) so my goal is to make it profitable. (In this case it is to have the community decide where the profits go as well as openly sharing the finances. The community will get to decide which group gets the donated profits.)

Comment Re:A simple proposition. (Score 1) 394

You will rue the day you touch my Pokedots pregnancy complications page! I *will* track you down and kill you for I am never wrong when it comes to Pokedot pregnancy. I authored the articles linked so I have citations for all of my work. I *am* the expert and you are *not* and have no business touching my Pokedot pregnancy complications page.

I fixed the spelling of Leadbelly on a page, all of them. Somebody came along (with amazing quickness too, I am not sure how they managed to be so hawkish) and reverted the changes. I did not bother to argue... I figured I would just let them have it. I did not lose any respect for the site because that was impossible.

Comment Re:There we go again (Score 1) 394

I dare say we use the barter system all the time. I use it more frequently than most. Just because we have a bit of paper to indicate a value does not mean we are not bartering. Paper is just one item of value. You can even barter at big box stores (I understand - I have never tried it) and ask for a different price or ask them to match a sales price. You need to ask a manager but you can and, I understand, they may listen.

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