Jez is part of gawker. gawker loves to gin up controversy. This is how the outfit sells ad space, in which case some ads pose as stories, etc. The more feathers get ruffled, the more eyeballs gather to watch. It's about a busine$$ model, not about bad actors in public or self-restraint or hiding anything. gawker painted themselves into this corner and now they have to live with the monsters they've created.
They're loving how these conversations are helping their bottom line, so be sure you get your cut for helping to promote the train wrecks over there.