"By monitoring tire health, tire grip, vehicle weight distribution, and other critical parameters, engineers can anticipate potential problems and schedule maintenance proactively, reducing downtime and extending the vehicle's lifespan,"
More likely: The manufacturers will use this data to sell more parts, maintenance, and nice-to-haves which really should have been included in the first place. The manufacturers will use this data to monitor customer adherence to subscriptions and to sell more downloadable content on a subscription basis. This data will be used to avoid lawsuits and expensive recalls.
Articles like this are less useful when they point out all the optimistic possibilities without talking about how those ideas make money. In my opinion, once money enters the equation, as it must to exist in the reality of our timeline, the optimism typically boils away to neutral, at best.