Legal DVD Burnable Downloads Launched 218
rogabean writes to tell us that Hollywood studios have taken a large step into the future by launching their new program with CinemaNow which allows users to legally download and burn DVDs. While the current of offerings seems to be just the dregs, studio execs hope to expand the list quickly and offer a new way to find niche or older films that are difficult to locate.
So, according to TFA... (Score:5, Insightful)
Clueless as usual... (Score:5, Insightful)
$9 (Score:5, Insightful)
To me, it doesn't really look like a serious business strategy, so much as a pre-emptive strike by the studios against eventually being held over a barrel by Apple Computer the way the record labels are right now. They want the infrastructure for something like this in place early in the game, so they don't give up their power to make the rules.
the selection (Score:2, Insightful)
Two Words: Intentionally Broken (Score:5, Insightful)
Hence, MPAA et al can claim that "our potential customers WANT to pirate movies, we tried but it didn't work, woe be us!" and the retarded justice system will let them continue their crusade against evolution, since the industry has "proven" that downloadable movies "don't work".
It was the same with the other sites that offered "downloadable" movies. The movies were heavily tied down with DRM (which prevented them from being burned to DVD or moved to another computer), customers were expected to provide the bandwidth for the other customers, and the movies were horribly expensive - usually twice the price of a dvd in the bargain bin, but without the flexibility of a DVD, without the extras, and with lesser audio/video quality.
*adjusts tinfoil-hat*
Re:Clueless as usual... (Score:5, Insightful)
Their selection sucks! (Score:1, Insightful)
Re:Clueless as usual... (Score:5, Insightful)
There are a LOT of old movies (and even freely-available stuff we're encouraged by the producers to bootleg, e.g., all the MST3K episodes) I'd buy from a service such as this. Lots of the old sci-fi movies from the '50s I've never seen, stuff that WLVI 56 in Boston used to air in their saturday "Creature double feature" run in the late 70s/early 80s (you know, stuff like Godzilla, Gamera, etc.), lots of dead TV shows that aren't in sydnication (I'd pay a few dollars for all the episodes of, say, Good Grief, Parker Lewis Can't Lose, Alf, Tracy Ullman, ALL the muppet show episodes, The Tonight Show with Johnny Carson, etc. - dig up a LOT of stuff that Generation X caught the tail end of or missed out completely on). If you want to plug commercials in to subsidize the "cost" of distribution (e.g., to offer it at such a cheap price) then go right ahead- it's a fair tradeoff and I'll sit through the commercials to get legal downloads of stuff which isn't "legally" otherwise available. In other words, make it cheap enough, I'll buy lots of shows that aren't worth paying full price on a DVD on, but would be fun to watch if for no other reason to figure out exactly why I liked the show when I was 10 yrs old to begin with.
Will this stuff get pirated? Inevitably, yes, however if you sell, say, 1,000 units of each season of, say, the Ed Sullivan show, and the content would otherwise be rotting away in a vault somewhere, what's the harm? Hell, you'll get a viral marketing effect. Today's Jr. High kids might download Ed Sullivan and rediscover the Beatles, the Doors, Elvis, and a bunch of other old acts that have a cult following but doesn't otherwise attract new customers. Heck, I'd pay $15 for the Top of the Pops episode where Pink Floyd made an appearance. You're a lot better off selling SOME content, even knowing it's going to be pirated, than to make zero sales on it.
In other words, it's a great idea and not only should you jump on it, but take the maximum advantage you can by not being so closed-fisted and short-sighted. You may be surprised at what opening up your vaults to what the customers want may lead to increased revenues, rather than being so closed-fisted that if you can't lock it down with DRM every step of the way, you kill off any customer interest. HD-DVD is stillborn, don't do the same with this idea.
"Relatively new anti-piracy"? (Score:5, Insightful)
There are three ways I know of making a normal audio CD impossible to pirate/play on a computer:
I suspect that any method which allows you to burn your own DVD, even if it'll let us use single-layer media, is going to use one of the above retarded methods for attempting to prevent copy protection. They could try using Blu-Ray, except that Blu-Ray media isn't cheap enough yet.
The real question is, will the downloads be full DVD quality, and if not, will they be DRM'd before they get to the DVD? In other words, could I download these using their software (undoubtably they'll require software), then copy them over the network and play them on my Linux box?
If not, then this will likely be used to say that people will always pirate, no matter how cheap/convenient they make it. They could take a hint from the pirates, though. You can't make it much more convenient than an un-DRM'd BitTorrent download, and it's certainly cheaper to publish that way.
Here's my conditions for using this service or a service like it:
I'd like high def with lots of extras, but that's not necessary. The above list is, though. Miss even one of those and I'll just rent them and rip them, the way I always do.
Re:Clueless as usual... (Score:4, Insightful)
There's not a chance in hell I'm using my precious upstream bandwidth to help the MPAA member companies turn a profit. If they use a peer to peer distribution model, I better get compensation for my bandwidth in the form of cash, or credit for more movies. That credit better be linearly proportional to the amount of data I upload.
Free Movies (Score:3, Insightful)
"Bad beyond all infinte possible dimensions of badness"
Enough suck to pull small planets out of orbit.
Comment removed (Score:3, Insightful)
Re:Clueless as usual... (Score:4, Insightful)
There's not a chance in hell I'm using my precious upstream bandwidth to help the MPAA member companies turn a profit.
That's fine for you, but for good-quality, DRM-free downloads at a reasonable price, I'd do it in a heartbeat.
I'd expect the distributor to run several seeds on fat pipes, so that my incoming bandwidth would be maxed out even if I was the only one downloading, and so that the distributor was providing the bulk of the bandwidth, but I can see using bittorrent to make sure that the download rate stays high during surges of interest in a title.
Re:So, according to TFA... (Score:4, Insightful)
Re:Clueless as usual... (Score:4, Insightful)
"You don't like this sort of compromise WHY, exectly?"
I can't speak for the GP, but I've noticed that many Slashdotters appear to have a flow chart in their head that has a single terminator labelled "And so, I have no choice but to continue pirating!". It's a given, of course, that the content industries creep along at a speed slower than we'd like (you younger folks can ask your parents what it was like living in the time period between the launch of the first affordable CD players and when a decent amount of content was available), but whenever the content industry does advance toward that point that we'd like, or even do exactly what we've been asking them to, we simply add more boxes to that flow chart in our head so that "And so, I have no choice but to continue pirating!" is still the sole terminator.
One of these days I'm going to write a web-based excuse-o-meter that will give each user their own custom-tailored rationale for piracy. God forbid some people just admit that they're cheap.
This won't work (Score:3, Insightful)
So why would the studios want paid downloads? They can distribute DVDs inexpensively and profitably to the video outlets that have proliferated widely in the US and developed world. And they generally get the cost of the film product covered through the initial theatre release (where 90% of the box office goes to the studio for the first few weeks of release and 50% of the viewers chose to see the new movie). What does the studio have to gain from paid downloads? Pratically nothing.
Paid downloads are good for films that don't get wide DVD or theatre release. Brilliant little foreign films, etc... But if noone knows about them, then there is no demand. No demand means no paid downloads. Eight dollars isn't cheap and three hours of download time is a high opportunity cost to pay for a bozo film. Three hours spend downloading a turkey is three hours spent that wasn't downloading a good film. It's so much easier just to go to the DVD store in the local supermarket and pick up a six month old title for much less cost in dollars and download time.
Nor could you convince foreign directors to release their films in the USA or other countries as downloads. These guys are very traditional and want their films to be seen in theaters; they don't even like DVDs. The more that the download entrepeneurs are able to pressure them to license their 'vanity' films for download, the less likelyhood that they will be pressed into DVDs. They will be limited to their local national market and whatever government subsidies that they can hussle from their local cultural ministers. Which means boring films, which means fewer people taking a chance on downloading them regardless of the reviews in specialized film magazines.
All in all this is a dumb idea. The only thing that will work is the only thing that is currently working. Which is people crafting their favorite new films into DIVx format 'illegally' and posting them for download on the P2P sites. Eventually the MPAA will have to come to terms with the P2P community, on the terms of the P2P community, and accept whatever residual fees that the P2P community considers it appropriate for the studios to have. In the same manner that the RIAA came to a partial truce with the P2P community with iTunes.
It will take a long time because these guys are exceptionally thick in the head department. Which means we have to wait for a lot of dumb zombie companies like this one to fail before any real progress gets made.
Re:You must use their software to burn the image (Score:2, Insightful)
You don't need to modifiy the file itself. Assuming a user is not going to buy the same movie twice, each time you burn a disk, take a note of the movie title and/or file checksum, add it somewhere deep and dark in the registery and then run a lookup on this list each time you want to burn a new downloaded DVD. This could be bypassed by modifing the registry.
Though chances are they do use remote authentication, verifing the server via a pgp key (to avoid bypassing the server by modifing the hosts file to a fake 'yes man' server). It also serves a second purpose of giving the marketing department lots of lovley stats on useage info (like how long between downloading a buring, what percentage try to burn more than once, what time of day to people burn).