(1) GOODs have an obligation to be fit for their intended use. If they're not, then that's either a warranty question or a products liability question. SERVICES, on the other hand, are governed by contract. And, in Google's terms of service for Google maps, they specifically disclaim this sort of liability.
(2) In any case, the suit is in negligence, not products liability. And, there they run into a problem because North Carolina is a contributory negligence state. This means that if the driver could have avoided the accident by acting prudently, then *even if Google breached its duty of care* the driver can't collect.
(3) the "You were told about this multiple times" argument doesn't really go that far. Google can't change something just because it's gotten multiple reports. If it did, then you could easily see a group of teenage pranksters reporting things that just weren't true. And, it's not like they have somebody actually reviewing every image taken with Google Street view.
(4) One thing going against the driver is that it's been 9 years. If it really were the case that a reasonably prudent driver wouldn't have noticed, then you would have expected somebody else to have done the same thing in the previous 9 years.