Comment Re:Cost... (Score 4, Interesting) 96
Way more than cheaper rides.
* App to summon
* Automatic driver mapping to pickup
* Predictable arrival for pickup
* Predictable arrival for drop off
* No BS routing and you knew the cost before pickup/dropoff.
Back in the day I called for cabs ahead of time and had them fail to show up 25% of the time. I've never lived in a dangerous area, so that wasn't it. They just were not reliable or predictable. Uber saw a huge opening for a service and they took it. They also saw a huge opportunity for destroying the existing market solution in an anti-competitive and illegal way and took that, too - banking on the notion that government would not act fast enough to stop them. And they were right.