Oh boo-hoo Salesforce, MS has had a CRM for decades, just not a particularly good one. Now it has a somewhat better one, all of a sudden you can't compete in an open market with what you've got? Build a better one then.
And while you're at it, can anyone build a CRM that doesn't require signing off souls to all three Hells to make it work? I've only got one and Satan, Cthulhu and Kali all require exclusive rights to it.