Comment It's definitely price. (Score 1) 73
I'd wager that the majority of the people who can spend $700 on an AMD card can spend a bit more and get a 50-series nVidia card.
The folks who can't spend $700 on a GPU are likely a prime market for the $250 Battlemage GPUs from Intel. They benchmark pretty favorably for the creative market, and AMD isn't offering double the performance at double the price.
I'll add to the argument that in addition to price, there's not as much impetus to spend $700 on a GPU. Crysis is nearly 20 years old, and I haven't heard much of an update to the "can it run Crysis" joke. Nobody said "can it run Cyberpunk", primarily because Cyberpunk runs just fine on my Intel A380. Nobody said "can it run Black Ops 6" or Helldivers or Elden Ring. There's a good case to be made that UE5/Unity/Godot have optimized graceful degradation; running games at 'medium' settings is still more than playable for most games using those engines.
Games of late don't seem to be the sort of fare that warrant midrange GPUs, and the creative and general purpose crowd are more likely to polarize for the same reason. AMD seems to be competing for the middle of a hollowed out market. I don't see it going well for them unless they end up with either a budget card that can compete with Intel, or a card that can deliver 5080 performance at a $1,000 price point or something to that effect.