They want to stop Google from scraping and presenting Reddit posts as results. But turning off google scraping makes it impossible to search for your content for 90% of the web users, who all use google.
At the same time, you've enshittified Reddit to the point where you *block* people on mobile from viewing posts in an attempt to force the use of your horrible app, driving away potential users.
This isn't a real business model. Reddit tried to monetize themselves and didn't have any idea how to do it. They continue to shoot themselves in the foot. Their single STRENGTH, the long-term searchable content viewable by users, has been shot in the foot by restricting mobile viewing while the google scrapers have no such limitation. This literally drives people to simply stop at the google AI summary and not even bother with the reddit site.