Most nerds I know given RSUs from their employers, including nerds who work at Apple, sell their company stock pretty much as soon as it vests. The logic, which I don't argue with, is that by being employees they already have far too many eggs in that one basket. Given that most RSUs given to employees in every company vest over a 4 year period, that basket is pretty fucking heavy already.
There's no real narrative to lock on to here, sell it and diversify, if your company tanks and you get laid off, you will have money left. Anything people in the media talk about is nonsense, they don't know shit and most of them have a paid agenda. In fact, as a rule, investors don't know shit, that's why they traded their money for shares in someone else's business, rather than starting their own. They are highly susceptible to this media coverage of nonsense, which creates a market for more nonsense.
The only "news" here is that investment in Apple right now is primarily speculation, it is not about company fundamentals, it's a waste of time to debate this thing. If you speculate that they are going to deliver the next big thing (which isn't a macbook, and isn't even an iPhone, the markets for those products are saturated), then you invest, knowing that when Tim puts it on the stage people will buy it up sight unseen. If you think Microsoft can deliver, you invest there. But if you had money and you wanted to bet on Apple making the product or Microsoft, you're pretty much an idiot to put your money in Microsoft, people avoid their products in droves...even if they aren't as bad as we'd expect from them.