What Google Giveth, Google Can Taketh Away

Skidge writes: "With the previous story about the power of Google to effectively make your site "cease to exist", here's a story about how Google can direct its gaze to a small site and give a large boost in ad revenue, only to take it away when it decides the site really isn't worth it. From the article, "Google suddenly started sending search traffic to my pages, boosting my ad revenue by a significant amount. Just as suddenly, the search traffic dried up, sending me back into the gutter with the rest of the low-page-rank bums.""