Submission + - Valve finds ad agencies ‘worthless’ (operationreality.org)
Samfer writes: With what seems to becoming the routine, Valve recently decided to take matters into their own hands yet again with regards to the marketing of their upcoming title Portal 2. As they did in the past with the Left 4 Dead series, Valve has cast aside the mainstream creative ad agencies labeling them as “pretty close to worthless” and offering “copycat treatments”.