Best Trade Promotion Management Software for Startups

An all-encompassing platform for planning, analytics, and data is revolutionizing decision-making in supply chain management, revenue generation, and profit and loss strategies for large enterprises, catering to the demands of the digital era's speed and scalability. Within every global organization, there exists a multitude of planning processes—including demand, supply chain, revenue, product, and financial planning—that often operate in isolation, resulting in a fragmented approach to decision-making. These processes tend to be slow and sequential, which does not effectively address the intricate challenges, unpredictability, and expansive scale faced by modern businesses. Moreover, the abundance of data available today, sourced both internally and externally, poses a unique challenge; while companies have access to descriptive analytics, they often struggle to extract actionable insights that can lead to more informed and timely decisions. Ultimately, the need for integrated solutions that harness data efficiently has never been more critical in navigating today's complex business landscape.

Simplain Vendor Portal is used by some of the leading retailers in the world to streamline their supplier collaboration. By implementing the solution, retailers and wholesalers can realize immediate gains in productivity, speed to market and establish a solid foundation for other digital transformation initiatives. The platform helps facilitate workflow driven collaboration / negotiation with suppliers for key business processes such as Vendor Onboarding, Item Management, Cost management, Deals & Promotions management, Purchase Order Management & Invoice Management. Simplain Vendor Portal is capable of integrating with GDSN providers to synchronize item attributes, nutritional and product certifications and digital assets. The system also provides REST APIs for bidirectional communication with the back end ERP systems. By making the suppliers accountable for their own data, Vendor Portal helps retailers achieve better data quality and gather richer data.

For more than 15 years, we've followed our passion for Bring Innovations Closer to Retailers. We help to earn more, make fewer mistakes and work more efficiently by using advanced software to streamline routine supply chain processes. We've helped more than 160 retail chains in 17 countries achieve efficiency. We feel the power to spread our technologies worldwide and lead retailers to a significantly new level of financial performance and transparency. LEAFIO is designed to autonomously forecast, plan demand, automate order generation, replenish on time and keep every level of the supply chain balanced in an environment of low predictability and constant change. LEAFIO provides financial performance-driven solutions. Self-regulating AI-based technologies guarantee highly accurate orders, sales growth, improvement in inventory turnover, and waste reduction. The system will automate everything for you. LEAFIO shelf space and planogram optimization module is a full-cycle macro and micro space management solution for retail companies that enables automated planogram generation and optimization, execution control, and shelf space performance improvement. 100+ retail chains experience an inside-the-solution engine.

You will be sent an email invitation by the brand inviting you to join Promoboxx. After you verify your business profile and link your online platforms, such as Facebook and Twitter, you will begin to receive simple and effective marketing campaigns from the brand. Notifications will be sent via email whenever new campaigns are launched. You can then distribute the co-branded content across your various digital platforms, including Facebook, Instagram, Twitter, your website, and email, allowing you to engage a broader audience with the content provided. In addition to accessing marketing campaigns, you’ll have the opportunity to share content from the brand's national social media accounts. A marketing calendar is also available for you to track all your upcoming social media activities. Furthermore, the brand can allocate digital advertising funds to help you promote ads on Facebook, Instagram, and mobile display platforms, enhancing your marketing reach even further. By leveraging these resources, you can significantly boost your brand's visibility and connect with a larger customer base.

EffectManager is an online account management platform designed to establish trust and enhance relationships with your most important clients. It offers three distinct versions to allow your organization to operate more efficiently without incurring unnecessary costs for unused features. Built on a robust SaaS architecture, EffectManager scales alongside your business as your needs evolve. The Basic version is free and assists Key Account Managers in moving away from disjointed spreadsheets, allowing them to dedicate more time to planning and analyzing retail promotions, which ultimately boosts profitability for all stakeholders. The Pro version equips sales and business analysts, along with Key Account Managers, with critical insights derived from point-of-sale data and enables seamless integration of products and pricing directly from the ERP system. Finally, the Enterprise version connects Key Account Managers with the entire organization through a single online tool that facilitates sales forecasting, P&L analysis, customer reporting, and various "what if" scenarios, fostering a collaborative environment that drives results. With these options, EffectManager aims to meet diverse organizational needs while promoting growth and efficiency.

commonsku’s CRM, Order Management, and eCommerce platform allows you to seamlessly work with your customers, team members, and supplier partners. From prospecting to invoicing, we have the tools that enable you to process more orders and dramatically grow your sales. In addition to the commonsku software application, we have built an entire ecosystem that supports the modern promotional products professional. We host hundreds of distributors and suppliers professionals in the promotional products industry from all around the world, in-person and online. Our blog contains a mix of our sales and marketing series, episodes of our podcast, skucast, and the occasional video from one of our events. Business owners choose commonsku when they want to scale their business or are looking to make it easier for their team to do business. Book a 1-on-1 with us to see if commonsku is right for you.

BluePlanner is a complete revenue management software designed for accounting professionals, demand planning, finance, and consumer goods sales. Trade Promotion Management allows for annual planning, execution, analysis, and reporting of accounts. It also provides a complete suite of financial and managerial approvals to each activity. These detailed plans are used by CG Manufacturers to manage trade spending and evaluate the performance of their business. Trade Promotion Optimization enhances TPM with simulations, intelligence, and advanced reporting capabilities to support CG manufacturers' promotion effectiveness mission. Integrated Business Planning supports the definition of an annual operating plan, target setting, sales forecasts, and operational forecasts. It facilitates ongoing collaboration among sales, finance, and channel partners to optimize volumes, financial forecast, and achieve overall business objectives.

The rise in global competition poses significant challenges for companies striving to thrive in the modern marketplace. To enhance their sales performance, these businesses are increasingly focused on fostering deeper, more impactful connections with customers, channels, shoppers, and consumers. Traditionally, consumer products companies have found themselves overwhelmed by the sheer number of solutions available in their front-office operations. To tackle this issue, Accenture and Salesforce have come together to create a unified engagement system for sales activities on a single platform, combining Salesforce's capabilities with Accenture's rich expertise in the consumer goods sector. With Accenture Cloud Trade Promotion Management, businesses can strategically plan and execute successful promotional campaigns while gaining insights into trade investments, expenditure, and profitability. Furthermore, Accenture Cloud Retail Execution enables management and field sales teams to implement promotions that are both targeted and compliant, ultimately driving better results. This comprehensive approach is essential for adapting to the evolving demands of the market.

Flintfox is the world's leader in Trade Revenue Management software solutions. This includes complex pricing, promotion pricing and rebate management. Our experience spans over 30 years in delivering solutions across supply chain chains with a focus manufacturing, wholesale distribution, and retail industries. Flintfox solutions give our clients a competitive edge, enabling them be more flexible, competitive, and profitable.

Hoppier increases attendance and engagement at virtual events. Event planners issue smart digital Visa Cards for remote attendees that allow them to purchase lunch, drinks, or rewards from a pre-approved list. In minutes, sent by email. Hoppier cards are more flexible than traditional gift cards and can be used worldwide at any merchant that accepts Visa. This gives global attendees a more personal and inclusive experience. You can brand the cards and all funds can be redeemed or refunded. Don't worry about your attendees having a poor experience. Hoppier works anywhere for your attendees. Fund your account and determine the allowance per attendee. You can set vendor and time restrictions. Your logo and colors can be used to brand the cards. Your virtual Hoppier cards will be sent to you via email or magic link. Participants can buy from the approved vendors list by using their credit card information. To increase the balance, attendees can add their personal credit cards.

Vividly stands out as the premier solution for food and beverage brands aiming to enhance their trade promotion strategies. By providing clarity and actionable insights into trade metrics, Vividly enables you to concentrate on expansion rather than getting bogged down by routine tasks. Its user-friendly interfaces and streamlined workflows empower your team to effortlessly create, monitor, and manage promotions, allowing them more time to focus on sales initiatives. You can easily link your promotions to your sales strategy in real-time, integrating various data sources while managing the intricacies of direct and indirect hierarchies seamlessly. Our innovative, patent-pending features, including deductions scanning and matching, allow you to centralize all deduction documentation and perform comprehensive reconciliations on any transaction stored within an ERP system. Rather than viewing trade as merely an expense of business operations, it's time to consider it as a strategic investment aimed at driving growth. With clean datasets for revenue and trade, you gain enhanced visibility into actionable areas and the pathways to achieving your business objectives, ultimately transforming your approach to trade promotions for better results. This shift in perspective can lead to more informed decisions and greater overall success in your promotional efforts.

Exceedra stands as the premier global enterprise solution for consumer goods firms all over the world. Our mission is to assist businesses internationally in enhancing and refining their planning and insight functions to elevate overall efficiency. For over twenty years, Exceedra has been providing substantial business value to CPG companies globally through advanced trade promotion management and integrated business planning software. We understand that an Integrated Business Planning and Demand Management system must align with your current needs, delivering immediate advantages in capability, speed, and efficiency during the planning and execution phases. At Exceedra, our collaboration with CPG clients ensures we provide the appropriate revenue management solutions for today's challenges. Our flexible modular design allows for the addition of greater sophistication and capabilities as your organization grows, effectively addressing critical issues in Trade Promotion Management and Optimization, as well as other areas. This adaptability positions Exceedra as a forward-thinking partner in an ever-evolving market landscape.

GreatVines is an enterprise-level Sales Execution platform for distributors, beverage suppliers, and promotional agencies. Our suite of mobile tools, powered by Salesforce, helps you manage 3tier account relationships, plan appropriate activities, set smarter goals for growth, monitor trade spend, and monitor marketing programs. GreatVines allows you to adapt your sales strategy to rapidly changing market conditions. It also provides supplies analytics to accurately measure the results you need to collaborate with your channel partners.

Maximize the effectiveness of your promotional efforts with AI-powered marketing, personalization, analytics, and a variety of other advanced solutions that represent the broadest range of promotion optimization services available. A significant portion of consumer goods—over fifty percent—are acquired during sales events, yet conventional promotional strategies can lead to demand generation that lacks efficiency. Often, brands find themselves compromising on profit margins to boost sales conversions. Furthermore, many promotions are vulnerable to fraudulent activities, leading to losses amounting to trillions across various sectors. Fortunately, there exists a superior alternative. RevTrax empowers you to tailor your approach and engage with individual customers on a large scale. By integrating artificial intelligence, forward-looking consumer analytics, and automated marketing strategies, your promotional initiatives are fine-tuned, resulting in enhanced revenue and profit margins, increased customer interaction, stronger brand loyalty, and a significant decrease in fraud-related losses. This innovative approach not only elevates marketing effectiveness but also fosters deeper connections with consumers, ensuring long-term success for brands.

The Singular Intelligence AI platform serves as a comprehensive, end-to-end software solution that enables users to derive meaningful insights from their data. Tailored for business decision makers, it seamlessly integrates with existing business processes and supports automated decision-making on any device, making it both modular and scalable. This platform offers an applied AI product delivered through a SaaS model, empowering users to make forward-looking decisions enhanced by AI simulations that take into account all relevant causal factors. By utilizing AI as a smart assistant, organizations can overcome the limitations and challenges posed by traditional systems, ultimately providing actionable recommendations to their teams. The platform aims to optimize various aspects such as production, replenishment, and product availability across the entire supply chain. In addition, it helps to mitigate unnecessary product and food waste, minimize opportunity costs, and curtail excessive promotions and fire sales, resulting in a more efficient and effective operational strategy. Ultimately, this solution transforms the way businesses interact with their data, paving the way for smarter decision-making in a rapidly evolving marketplace.

The heightened level of global competition presents challenges for companies striving to thrive in the current marketplace. As a result, these businesses are increasingly focused on fostering deeper connections with customers, channels, shoppers, and consumers to enhance their sales performance. Traditionally, consumer products firms have faced a surplus of solutions across their front office, complicating their operational efficiency. To tackle this issue, Accenture and Salesforce aim to create a unified engagement system for sales processes, merging Salesforce's capabilities with Accenture's vast expertise in the consumer goods sector. By utilizing Accenture Cloud Trade Promotion Management, organizations can effectively plan and implement successful promotional campaigns while gaining insights into trade investments, expenditures, and profitability. Additionally, Accenture Cloud Retail Execution empowers management and field sales teams to execute more precise and compliant promotions, ultimately driving better outcomes for the business. This collaborative approach not only simplifies processes but also positions companies to navigate the complexities of the modern retail landscape more effectively.

DemandCaster offers cloud-based software designed for flexible supply chain planning, enabling users to effectively tackle their most pressing planning obstacles now and as their operations expand. The platform seamlessly integrates with nearly any ERP system, facilitating the movement of master production schedules to enhance purchasing and production processes while regularly extracting operational data to refine requirement strategies. Organizations worldwide leverage DemandCaster's supply chain planning tools to maintain a competitive edge, gaining exceptional insights and adaptability in an ever-changing market. Our comprehensive and user-friendly solutions cover all aspects of supply chain management, including inventory forecasting, sales and operations planning, demand forecasting, supply planning, production and capacity planning, as well as planning across multiple locations. With DemandCaster, businesses can transform agile supply chain planning into a proactive mechanism that fosters continuous improvements in efficiency, profitability, and growth, ensuring they are well-prepared for future challenges. This makes it an essential tool for any organization aiming to optimize their supply chain operations effectively.

Acumen-net serves as a comprehensive trading platform tailored for dealers, enabling the input of transactions either through direct entry via phone or automatic imports from multiple trading systems like Reuters FXT and Bloomberg. It efficiently handles essential calculations, checks limits, and monitors positions, facilitating pre-trade simulations that provide critical decision-making support by offering insights into deal profitability, associated risks, and their effects on portfolios. Users can access real-time data on market prices, rates, and volatilities from various information sources, while different blotters empower dealers to oversee their positions and profit and loss across a range of instruments in real time. Additionally, specialized modules assist Middle Office personnel in tracking the various phases of the deal life cycle. Acumen-net also functions as a robust Order Management solution, affirming its status as Login SA's premier product designed to accommodate all types of financial market transactions, thus significantly enhancing operational efficiency for its users.

CPGvision by PSignite offers simple, easy-to-use TPx solutions intended to help consumer goods companies with the tools to plan, execute and analyze all aspects of the TPM cycle and drive revenue growth by increasing the efficiency of their trade spend budgets. Your success is our success- CPGvision proudly provides a dedicated customer service team staffed with CPG industry professionals. Regardless of where you are in your RGM journey, you’ll be fully equipped with the solutions you need for profitable revenue growth.

Field Service Management Software is essential for optimizing operations, boosting productivity, and satisfying customers. CHECKMOB has been specifically created to streamline field service requests, enhancing operational efficiency. With instant access to field service activities, your team can embrace digital transformation. CHECKMOB empowers field supervisors with real-time insights into ongoing operations, enabling them to tailor forms and checklists, which minimizes rework and reduces expenses after tasks are completed. It automatically synchronizes data regardless of connectivity issues, further enhancing productivity to improve customer satisfaction. By automating the management of your mobile workforce, you can make informed decisions driven by insightful reports and dashboards. The software also integrates seamlessly with your ERP and CRM systems, connecting CHECKMOB to various applications to boost process performance and support your field team. Experience exceptional outcomes by integrating innovative technologies that facilitate your business growth! Additionally, CHECKMOB's user-friendly interface ensures a smooth transition for your team, making it easier to adopt and utilize effectively.

Eversight Offer Innovation drives revenue growth through ongoing experimentation with novel promotions involving actual consumers. This solution operates as a Software-as-a-Service (SaaS) platform, easily integrating with current Trade Promotion Management (TPM) systems or functioning independently as needed. Utilizing Advanced Analytics and Diagnostics, AI-Driven Experimentation, and Smart Guidance and Tracking, it enhances the effectiveness of promotions on a large scale. Crafted for the needs of teams in revenue management, sales, trade marketing, and shopper engagement, Eversight offers a significant competitive edge by aligning various data sources, identifying offers that appeal to shoppers in real-time, and transforming insights into decisive actions. By enabling users to refine business outcomes through an intuitive workflow, Offer Innovation streamlines multiple datasets into a customized overview of your promotional efforts, allowing you to concentrate on critical challenges. Moreover, this platform empowers teams to remain agile and responsive in a rapidly changing market environment.

TradeEdge offers valuable insights from both distributors and retailers throughout the demand value chain, facilitating growth in both emerging and established markets. As a cloud-based platform, TradeEdge empowers brands to achieve optimal channel visibility, recruit new distributors, enhance retail execution, and enter new markets more swiftly. What distinguishes TradeEdge from its competitors is its robust proficiency in data management, harmonization, quick distributor onboarding, and exceptional support across both traditional and modern trade channels. Moreover, TradeEdge plays a crucial role in addressing the institutional gaps present in emerging markets, where organized retail penetration remains low. In fact, nearly 90% of sales in these emerging markets are driven by intricate distribution networks, which consist of thousands of distributors serving millions of small retailers. By streamlining these processes, TradeEdge not only enhances operational efficiency but also opens up opportunities for brands to thrive in competitive landscapes.

We assist consumer product companies in effectively managing and enhancing their pricing strategies and investments, enabling them to make informed decisions that yield a strong return on investment. Our software solutions empower clients and consultants alike to assess historical performance and forecast future trends. Tailored to meet individual client needs, our applications ensure that every user finds the specific functionalities they require. From visualizing yearly data to anticipating future outcomes, our tools not only revolutionize pricing and promotional strategies but also streamline internal operations. Acumen Radar is designed to aid businesses in managing and refining their pricing by simulating various pricing scenarios. Whether you seek in-depth insights into strategic revenue management from seasoned industry professionals or practical advice from our consultants, our array of events and webinars offers valuable resources to help you achieve your goals. Furthermore, Acumen Invest is remarkably user-friendly, facilitating rapid scenario planning and comprehensive analytical work to support agile decision-making. With these innovative solutions, companies can elevate their competitive advantage in a dynamic market.

Imagine being able to monitor the effectiveness of your various promotions in almost real-time; this is achievable with ScanApps' consumption-based validation services. These services empower brands to strategically allocate and adjust their promotional budgets based on verified outcomes. Rather than indiscriminately increasing spending across all promotions, you can direct funds toward those that yield the best results. Additionally, they offer actionable insights to enhance the efficiency of your trade expenditure. Reports can uncover issues like improper merchandising and inadequate performance metrics. Audits can be conducted on individual trade events or across all events for one or multiple distribution partners, whether on a regional or national scale. With a straightforward and cost-effective pricing model, you can save money and reinvest it into upcoming trade initiatives. This approach not only enhances the transparency of your trade spending but also allows you to compare your pass-thru efficiency and pinpoint your least effective retailers and wholesalers. Ultimately, you can validate deductions and improve your overall promotional strategy. By utilizing these insights, you position your brand for greater success in the competitive marketplace.

Promotional Office enhances the efficiency and organization of your workforce. With intuitive overviews, you gain visibility into your order portfolio, allowing you to maintain control over your business operations. This comprehensive cloud-based ERP and CRM software has been specifically designed for the promotional products sector, serving distributors, suppliers, and manufacturers alike. Its distinctive order planning feature simplifies the management of quotes, orders, purchase orders, invoices, appointments, and payment reminders. The centralized dashboard provides a visual status update for each order, utilizing color coding for easy reference. As a result, you can quickly identify which customers require follow-up, which products need to be ordered today, and which invoices must be processed urgently. This system not only helps ensure that you stay on top of your responsibilities but also significantly reduces the likelihood of errors, ultimately streamlining your business operations for greater success. By leveraging Promotional Office, you can focus more on growth and less on administrative burdens.