Best Proof MMM Alternatives in 2024
Find the top alternatives to Proof MMM currently available. Compare ratings, reviews, pricing, and features of Proof MMM alternatives in 2024. Slashdot lists the best Proof MMM alternatives on the market that offer competing products that are similar to Proof MMM. Sort through Proof MMM alternatives below to make the best choice for your needs
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Kochava
Kochava
170 RatingsFounded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement. -
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LeadsRx Attribution
LeadsRx, Inc.
We empower courageous marketers with the technology, insight, and confidence they need in order to improve customer relationships and boost marketing performance. LeadsRx SaaS-based marketing software attribution software captures touchpoints across all channels and captures conversions throughout each funnel. It provides impartial results that are unrivaled in the market. LeadsRx can help you determine which advertising programs are performing well and which ones are wasting your ad-spend. LeadsRx calculates the Return on Ad Spend (ROAS) and provides instant insights to help marketers optimize their budgets across channels. The product also tracks customer journey maps, which show consumer behavior and how marketing programs impact buyer decisions. -
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JustControl.it
GRAHAMSTOWN LIMITED
$750 per month 2 RatingsJustControl.it allows businesses to manage their advertising spending, evaluate campaign performance across multiple channels, and receive up-to-date reports about virtually every performance metric. -
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Semrush
Semrush
17 RatingsSemrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns. -
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Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale. What are the problems we trying to help with? - Traditional consumer research is time-consuming, static and expensive - We make it possible to get social data to become a part of the strategy - Personalisation and brand strategy are now very tactical at the expense of performance marketing What makes Audiense unique Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.
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Keen
Keen Decision Systems
Keen is the only system that can provide both historical measurement as well as predictive, prescriptive planning to optimize marketers' spend across all channels. This is tied to financial impact. You can quickly make data-driven decisions and add data as you go. Keen's marketing elastic engine estimates can help you consider all channels, even ones you haven't tried before. Next, run scenarios to create a plan that balances financial goals and risks. Marketing mix, multi-touch attribute and other ways to measure past performance are all common marketing metrics. How do you choose your next best opportunity, especially when it's not in your preferred channel? Or when there is high uncertainty, such as in a pandemic. Keen's SaaS platform allows you to accurately predict future performance across all channels, so you can make better decisions about how you drive growth. -
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Amazon Omnichannel Metrics
Amazon
CMO insights help advertisers optimize campaign tactics and maximize media ROI. CMOs offer a holistic marketing strategy that includes a unified view on your campaigns. Advertisers can measure and compare the impact of strategies and tactics for the top, middle and bottom of a funnel. CMO's online article-level reports show the relationship between audiences and locations in terms of results. CMOs are able to provide agility in order to optimize and drive the effectiveness of campaigns. Omnichannel Statistics (OCM), a tool that allows advertisers to measure the total impact of their campaigns on Amazon and other sites, while the campaign is still in its middle period of advertising, is a way for them to do so. CMOs incorporate insights from all channels, including Amazon and off Amazon as well as online shopping and offline activities. All Amazon Ads offer privacy and security. All reports are anonymized and aggregated. -
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Dreamdata.io
Dreamdata
$999 per monthDreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights. -
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Reaching your target audience is more difficult than ever. Media consumption habits have fragmented. New digital channels are becoming more important, and consumer behavior and influence drivers are rapidly changing. The entire digital ecosystem is evolving, which will complicate your marketing efforts. Data privacy is a growing concern. Consumers, governments, major platforms, and even major platforms are tightening their ability to track and measure engagement through the removal of 3rd party cookie. These changes will have a significant impact on your ability to attract your target audience, where and when you do so, and how you make decisions that maximize the impact of your budget. GfK Marketing Mix Optimizer uses proprietary data sets and advanced marketing mix modeling techniques to unlock powerful insights. This allows you to invest at the correct level, on the appropriate channels, and with the best campaign to reach the right people.
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CrossX
Appier
CrossX is a user acquisition platform which finds high-value users at scale and provides a predictable return of investment for you. CrossX uses the most advanced Deep Learning technology (a superior type of Machine Learning) to predict and find users who have the highest lifetime value. CrossX replaces tedious and time-consuming manual testing, allowing you to acquire valuable users with predictable ROI. AI analyzes thousands upon thousands of possible outcomes and identifies the most profitable segments to increase your app marketing ROI. AI automates routine tasks and optimizes budget management across platforms, reducing wasted time and money. AIBID deep learning creates "User Models", which are customized for each client. These models help to identify the most qualified users for each app. Then, it evaluates user and inventory data based on tens of thousands metrics, such as demographic, user interest, app usage, and so forth. -
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Objective Platform
Objective Partners
Objective Platform offers tools that will help you reach your goals in the most cost-effective manner or to get the best return on a fixed budget. Don't rely solely on channel-specific metrics. Assess the impact of marketing investments on your business goals. Your single source of truth Objective Platform automates data ingestion, validation, and harmonization across 200+ sources. You will get results faster and more accurately. You can use modelling to assign business outcomes to media investments or other relevant factors. Transparent and objective. Our battle-tested dashboards, reports and reports will help you understand the driving forces behind media and marketing performance. The platform allows you to quantify the marketing investment value and identify outliers. These insights will help you to experiment. -
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Nielsen Marketing Mix Modeling
Nielsen
Nielsen Marketing Mix Modeling allows customers to evaluate the impact of their investment, understand what is working, and optimize budgets accordingly. It answers critical marketing questions with industry-leading performance data models that cover and granularize data. This allows you to make confident decisions about your current and future marketing. Unmatched coverage across devices and platforms will maximize the impact of your campaigns. Our automated and connected infrastructure allows you to analyze marketing ROI insights within weeks. Optimize your marketing mix using customized simulations to help you plan future campaigns. -
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ROIVENUE
ROIVENUE™
€99 per monthROIVENUE™, a marketing intelligence suite, is designed to maximize ROI through data driven attribution and integration. All your CRM, advertising, and web analytics data is in one place. Multi-touch attribution is a powerful tool to maximize your advertising spend. -
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Leavened
Leavened
Our tools provide actionable insights that maximize ROI. Our data scientists and performance-based marketers can help you plan, measure, or optimize, no matter what your goal. AdImpact shows how your placements in linear TV, OTT, digital videos, and audio contribute to your overall campaign effectiveness. We can use Leavened's Marketing Mix Model to make strategic optimization decisions and recommend actions based on the total impact of your marketing investment. AdResponse analyzes web activity at a minute level to determine the immediate impact on individual ads. The baselines are those in which no ads have been aired to measure the impact. -
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Darwin Software
Darwin
Actionable creative intelligence. Change how you view your creative marketing. The Darwin Index lets you see the best-performing creativity across the Darwin AI network. You can create category tracking that is specific to your brand. Design creative around your conversion metrics. Creative is 70% of your campaign's performance and the most important part your marketing stack. It is unlikely that it will be analyzed in an analytical manner. In minutes, you can train custom AI models. Smarter creative decisions. You have access to hundreds of talented designers right at your fingertips. Our AI scans your visuals to match them with your performance data. In minutes, you can create a data-driven creative request. Within 3 business days, our network will deliver variations. One creative step away from a breakthrough. Intelligent creative optimization can help you improve your omnichannel KPIs and reach revenue targets. Your advertising will deliver more results. -
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Downstream
Downstream
We are robust, ready and designed to meet the needs and requirements of Amazon suppliers. We empower brands to scale up growth while increasing ROI and operational efficiency. Operational efficiency allows you to achieve your campaign goals with less effort and in a shorter time. Machine learning technology from Downstream optimizes campaigns based upon metrics that matter. This allows you to choose your KPIs and our systems to take over. You need to understand the entire channel and not just one campaign. Shelf Intelligence allows you to track your market position, gain insight into competition, and identify trends in search activity. Our recommendation engine makes intelligent campaign adjustments to maximize channel efforts. -
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Milestone Analytics
MileStone
It is impossible to change what you don't measure. Milestone Analytics can help you maximize your marketing strategy. You can measure your digital marketing across all channels including your website, social media, and paid search. Connect to third-party data such as your brand reports and compare locations. Milestone Analytics is your digital marketing performance hub. It's also one of the most important business intelligence tools that you will ever require for your business. Digital marketing analytics is now easier than ever. Milestone Analytics allows you to go beyond website analysis. It provides all the critical KPIs, including channel distribution, social performance and reviews. All your marketing metrics are compiled and presented in intuitive charts. All marketing channels can be viewed from one source. Integrate data from your website with marketing distribution channels. -
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Unbound Insights
Bridgeline Digital
Continuous optimization requires continuous measurement of effectiveness. Align multichannel marketing efforts with key business goals. Measure their effectiveness. Optimize campaigns for maximum success. Robust reporting capabilities allow you to track and measure overall usage, behavior, demographics, key indicators, and specific asset watches. You can create persuasive content that is based on the interests, past history, location, referrer, and more of your audience segments. Our intuitive reports give you deep insight and visibility into usage and behavior across all your web properties. This will help you manage risk and optimize. Visits, journey patterns, downloads, conversions, keywords. This aggregate overview provides a summary of key analytics and performance indicators. This tool will help you understand who your visitors are, what they've done, and how effective your buyer persona strategies have been. -
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Uplifter
Uplifter
£200/month Campaign tracking made easy. Uplifter makes it easy to create UTMs, CIDs and short links. You will then receive alerts, reports, and insights in a glance. Spend less time setting up campaigns and more time learning. A single typo can cause traffic to stop flowing and cause all your tracking to be thrown off track. Marketing data is lost, and so is your competitive advantage. Your next campaign should not be built on spreadsheets and your best efforts. Based on your taxonomy, generate reliable UTM codes. Send clean, detailed campaign data to Google Analytics and Adobe Analytics. Automatedly flag, fix, and flag errors. Make every penny of your budget work. -
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Nepa
Nepa
Nepa provides businesses with insights via Brand Tracking solutions, Marketing Mix Modelling solutions, Campaign Evaluations, Paths to Purchases, and Category Insights. We help you optimize marketing performance and make smarter decisions by helping you understand your market. We combine human expertise with advanced analytics to help businesses navigate complex market landscapes. Our solutions include Brand tracking to monitor the performance of your brand, Marketing Mix Modelling to optimize media investments, and campaign evaluation to measure marketing effectiveness. Paths to Purchase reveals the journey that your customers take to select your brand. Category Insight enables you to understand changes in market dynamics. Our data-driven solutions are designed to address real client challenges. They provide actionable insights which drive smarter decisions and stronger strategies. -
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Funnelll
Funnelll
$1.99 per monthTurn your websites into Sales Engines! You can capture the most important actions that users take on your site and optimize your sales funnel to drive Conversions and Sales. No programming required! With a simple swipe of a button, you can link your analytics and ad account so they can share data and receive data. Track and share customer actions between your website, marketing tools -- No Coding Required! Tracking data can be used to optimize your marketing campaigns for driving sales. Our easy-to-use tool makes it easy to choose which elements you want to track on your website. There is no need to add or maintain tracking codes. You can set up tracking once and have it replicated across providers such as Google, Facebook, or Twitter. This will ensure that all your campaigns are using the same version data for optimization and reporting. You can quickly create funnel visualizations and identify bottlenecks. Also, you can see what is driving customers through each stage. Learn about your organic and paid sources and how they perform across all platforms. -
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SAS Marketing Optimization
SAS Institute
Marketing organizations are under greater pressure to do more with less. This can make it difficult to cut through the marketing noise and deliver the right message to a customer. Segmentation, predictive modeling, and testing can help improve customer interactions but they cannot address all aspects of marketing reality. Marketers must balance competing business goals across divisions. They must manage multiple marketing programs against constraints (e.g. channel capacity), control budgets, and adhere to customer contact policy. Another layer of complexity is added by internal political battles. How can a multiproduct company with hundreds of campaigns and millions customers decide which campaigns are sent to which customers? An intuitive interface allows you to perform what-if analyses and determine the best offers for each customer. You can also understand how changes in business constraints may affect outcomes. -
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Mediahawk
Mediahawk
£179 per monthMediahawk's call tracking and marketing analysis software is easy to use, and provides you with accurate data in real time about your marketing performance. Mediahawk allows you to confidently attribute sales to marketing campaigns or channels, so that you can quickly identify which activities produce leads and revenue. Get detailed insights on the marketing campaigns and sources that generate your most qualified prospects. Understand the entire buying process, including phone conversations, of your customers and optimize your marketing campaigns. Improve your website's conversion rate by identifying the pages that your callers visit before, during, and after a call. Integrate Mediahawk into your favourite martech tools, from Google and Facebook to HubSpot, Salesforce and more. This will streamline your reporting and help you work smarter. -
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B2Metric
B2Metric
$99 per monthPlatform for customer intelligence data that helps brands analyze user behavior across multiple channels. Analyze data quickly and accurately. AI and ML solutions can help you identify customer behavior patterns to make informed decisions. B2Metric integrates with a wide range of sources, including databases that you use most often. Optimize your retention strategy by predicting churn in customers and taking preventive action accordingly. To enable targeted marketing, categorize customers based on their characteristics, behaviors, and preferences. Optimize marketing strategies by leveraging data-driven insights. This will improve performance, target, personalization and budget. Optimizing touchpoints and tailoring your marketing efforts will help you provide unique customer experiences. AI-based marketing analytics to reduce user churn and increase growth. Advanced ML algorithms can identify customers at risk of churning and develop proactive retention strategy. -
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Veeva Crossfix DIFA
Veeva
Digital marketing can be measured and optimized with a continuous view of DTC advertising. To understand the true impact of digital marketing campaigns on patient behavior, go beyond clicks and brand site visits. You can determine if your campaign is reaching the right people and driving the desired health behaviors. Weekly data updates allow you to optimize campaigns across and within publishers. Connect digital campaign spending with business impact and ROI. Modern data and analytics uses technology for privacy protection. Access all your DIFA marketing data directly from the source for in-house analysis. Understanding how personal and non-personal promotions work together can improve patient outcomes. Data integrations direct from platforms and publishers to improve measurement, optimization, and analytics. -
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FunnelTap
SaaSMQL
$39 per monthFunnelTap allows you to forecast and track marketing and sales funnels. You can create campaign scenarios, adjust variables, and see how your funnel would change. What would happen if your cost per click (CPC), went up from $6 to $9 if you had just spent $20,000 on Google Ads? What if you spent $75,000 instead of $20,000 next quarter? What if your deal size grows? FunnelTap allows you to save hypothetical scenarios and then compare them with actual campaigns. You can't improve on what you aren't tracking. FunnelTap allows you to map your funnel conversion rate and create forecasts based upon different variables. You can create different scenarios by modeling conversion rates, budget, cost-per click, customer value, and conversion rates. Keep all of your important metrics close at hand. To visualize the worst-case and best-case scenarios, you can use your funnel variables. -
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Marketscience Studio
Marketscience
Our Marketing Analytics and Optimization software provides a modern integrated environment for advanced investment analytics. The data visualization module allows users to examine and understand the visuals and statistics required to verify the data as well as form initial insights and hypothesis on what is driving demand. The core Modeling Module provides a comprehensive user-interface (UI) to specify a range dynamic linear panel models across all levels of client business. The user-specified models are integrated into the model database, which performs any required variable transformation. This is then transferred to OxMetrics' proprietary model estimation algorithm. -
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Upwave
Upwave
Use industry-leading predictive analytics with the largest consumer data collection to measure cross-channel brand campaign performance. Brand Lift KPIs like never before. On-demand dashboard with unprecedented data scale that combines Linear, Addressable and CTV. You can see the actual delivery stats for each publisher or audience, so you don't have to wonder if your campaign has met your custom behavioral targets. Upwave optimizes brand marketing by planning, measuring, and optimizing. Our digital network is unmatched and allows for fast, accurate data collection from millions everyday consumers. All brand insights are available on one platform, with real-time dashboards. Integration with DSPs, social platforms and other platforms allows for bid optimization and audience targeting to increase marketing impact. Our customers include companies from multiple verticals, including CPG, technology and financial services, as well as the biggest global advertising agencies. -
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Verfacto
Verfacto
€99 per monthVerfacto is an analytical solution for data-driven marketing. It automatically analyzes eCommerce data to generate insights that improve the performance of digital marketing. You already pay for traffic, so make the most of it! - Increase conversion rates with data-driven marketing on-site - Use behavioral insights to better understand your customers and predict what they will purchase and how much they will spend. Smart cross-sell and upsell strategies can help you sell more. Identify the best acquisition channels for you. - Manage the impact of discounts and create data-driven discount strategies that increase customer retention and revenue. - Use AI customer segmentation to tailor communication with customers -
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Roistat
Roistat
$239 per monthSmart Marketing Analytics System. Visualize and access the information you need to drive online sales. Based on ROI, make better decisions. Roistat will help you save money and increase sales. It is important to understand the true cost of marketing. Boost your campaign effectiveness, optimize the budget, and attract paying customers. Analyze your marketing performance and make wise investments. Track sales, drive growth and increase online orders. Your key performance indicators will help you manage your business. Roistat makes sure your data is secure. To provide greater reliability and guarantee data integrity in all circumstances, our service is distributed across multiple servers around the globe. We spent a lot of time and resources developing a secure and fail-proof system. -
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Plannuh
Plannuh
$750 per monthMarketers looking to prove and improve the business value of their marketing use Plannuh to quickly and easily create winning plans, maximize budget impact, and measure the true performance. Unlike disconnected, static spreadsheets and disparate tactical marketing systems, only Plannuh offers a unified, collaborative platform that delivers AI-driven process automation for achieving agility, efficiency, and industry-leading marketing performance. The platform is quick to implement (1 week) and easy to use with a UI built by marketers for marketers. -
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Calypsus
Calypsus
$50 per monthSupercharge your digital marketing reporting. Are you spending too much time aggregating data across different advertising sources? We solved that. Built by marketers who wanted something better than the current solutions. No need to update complicated queries in spreadsheets. Our realtime syncing ensures that your reports are always up to date. Calypsus allows you to easily aggregate your data and export it to your preferred tools. All your digital marketing questions answered by real experts. Just one click connects your favorite online advertising platforms like Facebook, Instagram, Youtube and Google Ads. You can link platform-specific advertising metrics (such cost data) with any Google Analytics measurement to finally get the closed-loop reporting that you've been looking for. You can group your data by any dimension you like: per country, customer segment or profit margin. We will create charts and reports that show the data. -
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Shopperations
Shopperations
Easy-to-use marketing planning and budget management system to assist brands of Consumer Packaged Goods and their agencies. With just a few clicks, you can track sources of funds, standardize your tactical planning, actualize invoices and customer deductions, redeem coupons, automate reporting, and create beautiful marketing calendars. For post-promotional or marketing mix analytics, generate high-quality, granular and timely data. We automate minutiae so marketers can do marketing! -
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Alytics
Alytics
Alytics is an end-to-end analytics platform that automates contextual advertising. Advanced multi-channel analytics module with 7 attribution models and the possibility to create your own. Rapid technical support - a response within 30 minutes to all inquiries. All stages of the process covered. We offer a unique flexible approach to CRM connectivity - we can connect any CRM system with an API. The best automation for contextual advertising: 6 ways you can manage bids, product generation and cleaning YAN websites. The system runs on the Google Analytics counter, which ensures high accuracy in end-to-end data analytics. End-to-end analysis can help you manage your ads more effectively, reduce your advertising budget, and increase profits. All the key metrics, from profit to cost, are in one report. Transparent and easily accessible statistics will allow you to make the best marketing decisions. -
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Adsmurai
Adsmurai
Adsmurai's marketing platform allows you to control your digital strategy. You can easily interpret the metrics and results from your campaigns, optimize your catalog, design dynamic visuals, and manage your paid media campaigns all in one place. Connect with your customers and overcome any technical challenges to increase your digital performance. Our team of experts can help you maximize the effectiveness of your digital strategies by analyzing, planning, designing, and implementing it across all platforms. Create specific feeds and automatically adapt your product catalog for each platform. Customize product images and create ads that grab your audience's attention. Monitor your digital strategy using real-time campaign results. You can filter, aggregate and compare campaign data. Detect growth opportunities for your business. Create templates using your brand's graphics. Include dynamic elements according your goal. -
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Zendesk Explore
Zendesk
$9 per agent per month 2 RatingsZendesk Explore offers analytics to help businesses measure and improve their customer experience. Data is key to creating the best customer experience. Zendesk Explore gives you instant access to customer analytics that matter, and the deeper understanding of your business and customers that it brings. Customer support can be done via email, chat, or social media. It is important to have an analytics tool that can keep up with customer needs. Explore integrates data from all channels so you can track how customers interact with your brand. Explore includes best-practice dashboards and analysis so that teams of all sizes can track their progress towards success. You can analyze your team's performance, assess operational metrics, and gain a better understanding about your customers. No matter what your goal is, Explore has a dashboard that can help you get there. -
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PlugCMO
Tyke Technologies
PlugCMO's AI-driven decision making is like an elite team of campaign optimization experts who analyze your campaigns 24 hours a day. By leveraging AI's true power, you will see a remarkable ROI on your marketing spend. PlugCMO will scale the winners by running multiple creatives at once. It instantly scales the winning campaigns, audiences and creatives, and it does so in the shortest time possible. Are you worried about underperforming campaigns draining your budget? PlugCMO acts as insurance against budget leakage. It works 24 hours a day to ensure that any underperforming campaigns are immediately shut down. Calculate the best architecture for our formulation task. The models learn from every new data point and adapt to it. With industry-specific features, applied to the raw input data. The multi-armed bandit models produce action-based recommendations. PlugCMO increases digital marketing ROI by at least 20% There is no need for engineering bandwidth. -
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MarketBridge
MarketBridge
Some companies are focused on packaging complex technologies and services in a precise way, while customers want a more personal experience. It is possible to shift the focus outward to create a customer-centric powerhouse that meets buyers' needs and wants. Business leaders are more curious than analytics and can ask them questions faster than analytics can answer them. It's possible to transform insights from a trickle into a waterfall by integrating agile management structures, reproducible methods, and open-source platforms. Marketers' goals and strategies change all the time, but they remain the same. In today's data-rich and technology-driven environment, it is important to build awareness, drive new leads, and increase customer loyalty. Sales productivity is being hampered by shrinking demand, margin compression, and changing customer buying habits. To respond to rapid market changes, growth leaders must have a multichannel coverage planning process. -
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Amazon Pinpoint
Amazon
Amazon Pinpoint is an outbound and inbound marketing communications platform that is flexible and scalable. Customers can be reached via email, SMS push, voice, and push. Amazon Pinpoint is simple to set up and use. It is flexible enough to be used in all marketing communication scenarios. Segment your audience to find the right customer, and personalize your messages with relevant content. Amazon Pinpoint measures the success of your communications by measuring delivery and campaign metrics. Amazon Pinpoint grows with you, and can scale globally to millions of messages per day across all channels. Just a few clicks on Amazon Pinpoint and you can start immediately. Amazon Pinpoint is versatile for bulk, transactional, and marketing communications. The console allows marketers to design, organize, and run campaigns visually. Developers can use the Amazon Pinpoint APIs to send messages, schedule campaigns, track web and mobile activity, and more. -
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Zoho Marketing Plus
Zoho
$25 per monthZoho Marketing Plus, a unified platform for marketing, allows teams to collaborate and create campaigns across multiple channels, such as email, social media and SMS. It also allows them to conduct surveys and run online events. Your team can also measure your real ROI for all your marketing efforts in a dashboard, plan your budget, track your marketing expenses and more, all in one place. With Zoho Marketing Plus you can make your marketing team's work easier while ensuring your customers have a delightful experience with your brand. -
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Acquigo
Xerago
Acquigo, an Algorithmic Cloud for Marketing, enables customers to run marketing campaigns. It's a tool that provides end-to-end campaign management capabilities, from planning campaigns to executing them and tracking their responses, via email, SMS, push notification, and other channels. About Acquigo ACQUIGO's built in algorithms automate all aspects of campaign management, from defining the target audience, planning, scheduling, execution and tracking, to defining, designing, planning, scheduling, and optimizing. It comes preloaded with marketing campaigns, micro segments and relationship dashboards. Acquigo is a product of Xerago. This integrated marketing services entity has been working with marketing automation platforms since about 15 years. In 2005, Xerago introduced marketing automation in India. -
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ChannelMix
ChannelMix
$25,000 per yearChannelMix will provide a holistic view of marketing performance by analyzing all of your media, marketing, and sales data. No campaign is too small or too complex. You can access data for your entire sales and marketing team via API, file transfer, or email. Each solution comes with a dedicated data warehouse that can store up to 100GB data. For a comprehensive view of marketing performance, map like fields across data sources and channels. ChannelMix uses multi-channel attribution models for media planning and prediction. To get ready-to-use analysis data, connect to your ChannelMix data warehouse. Your analytics solution includes an analytics team that is dedicated to helping your company grow and succeed. Tracking strategy and audits - with recommendations to align tracking with your reporting strategy. -
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SegmentStream
SegmentStream
SegmentStream's AI-driven predictive attribution helps you recover lost conversions due to ITP, private browsing and cross-device customer journeys. For automated cross-channel ROI reporting, collect all marketing data from your Google BigQuery data warehouse. Enterprise-level solution to unify all your advertising costs, mobile app data, and offline conversions into one place for automated marketing ROI reports. You can visualize reports in your favorite BI software. SegmentStream predictive attributing allows you to see the true value of your marketing channels and campaigns post-cookie. SegmentStream predictive attribution allows you to instantly see the incremental impact of any marketing traffic source without waiting for a conversion to occur. -
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TrackBee
TrackBee
€100/month per store Our cutting-edge tracking software will help you get the most out of your marketing budget. TrackBee is compatible with all advertising channels. The channels are easily integrated. We also actively contribute to the enhancement of these advertising platforms by sending real-time information back to the platforms. Our solution will help you track with ease, despite iOS 14,5, cookie consent and ad blocking. Connect your store, sign up and you're ready to go. Get a comprehensive overview of all your marketing channels in one dashboard. We send data back to the pixels in order to improve the performance of your ad platform. Smart data can help you optimize your ad spending and minimize losses. -
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Uptempo
Uptempo
Markets change. Pivot your marketing plan faster. Uptempo allows you to plan, spend, and execute quickly. Uptempo's enterprise-level marketing operations suite allows teams to move at an unprecedented pace and change direction as market conditions dictate. Uptempo is the most trusted SaaS provider of scalable and effective marketing operations management solutions. Uptempo provides enterprise marketers with the visibility, control and agility they need to optimize their marketing operations. Uptempo simplifies the complexity of multi-national marketing campaigns, budgets, team workflows, and allows companies to collaborate across cultures, borders, and silos in order to maximize efficiency and increase value. Independent research firms recognize Uptempo's leadership in marketing operations. Uptempo is a combination of BrandMaker and Allocadia. It was created by a bold vision to help marketers lead with confidence and love what they do. -
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Unify your data. You can create beautiful, insightful reports and presentations that will help your business compete, thrive, and grow. Accelerate campaign optimization, lead generation and conversion for each sales and service location. Your advertisers will be delighted and your analytics team will not be burdened. Our customizable dashboards and reports make cold data engaging. Automation can reduce marketing data chaos. Securely collect, harmonize and store data. NinjaCat is powered with a transformational data engine that enables unified digital marketing analytics, automated reports, and campaign optimization. Digital marketing data is becoming more critical and difficult to manage. It is scattered across many channels and platforms with their own analytics features, making a holistic view of digital market performance difficult.
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Visitorkit
Khabin LLC
$24 per monthOnline marketing can be tracked, tested and optimized. Visitorkit helps you identify where your conversions are coming in order to spend more time on marketing that is working and less on low-converting traffic. Visitorkit is an analytics platform and conversion platform that can identify the source of every signup or sale, regardless of whether it was from a marketing campaign. Easy integration with any website. Visitorkit is an analytics platform and conversion platform that tracks every signup and sale. It can be from any marketing campaign or other channel. It can be easily integrated with any website. Visitorkit allows you to see where your conversions are coming in order to spend more time marketing that works and stop wasting money with low-converting traffic. Visitorkit integrates easily with all content management and software tools such as Wordpress and Ghost, Squarespace and Next.js. -
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ThoughtMetric
ThoughtMetric
$99 per monthThoughtMetric is used by ecommerce marketers to track marketing performance, and to make data-driven business decisions. ThoughtMetric integrates seamlessly with the most popular ecommerce and advertising platforms, allowing you to easily connect data, track advertisements, and analyze performance. We help ecommerce businesses understand the performance of marketing and how they can make data-driven decision to improve it. We combine siloed data from marketing, customer journey data and revenue attribution to create an actionable and holistic picture of marketing performance. ThoughtMetric’s data-driven algorithms for attribution modeling can help you discover where your customers really come from. Optimize your ads and scale the campaigns that bring the most valuable customers into your store based on customer lifetime value. ThoughtMetric’s advanced tracking will link sales to the exact ad that they came from. -
49
Zoho Marketing Automation
Zoho
$19 per month 1 RatingZoho Marketing Automation, a marketing automation software all-in-one, revolutionizes marketing efforts. With its intuitive features you can easily generate high-quality lead, engage your audience across multiple platforms, and nurture leads towards conversion. Zoho Marketing Automation helps you achieve outstanding results. From creating personalized campaigns, to analyzing website performances, to managing lead lifecycles and optimizing your marketing plans. This all-in-one marketing solution will help you achieve success, whether you are running an ecommerce business or require advanced lead nurturing capabilities. Discover the power of Zoho marketing automation and unlock a new world of possibilities for you business. -
50
Intelitics
Intelitics
Intelitics is an easy-to use and simple-to-decipher data-driven marketing platform that allows global publishers and advertisers to connect and create meaningful revenue opportunities. The first iGaming tracking platform that focuses on real-time tracking. Our technology allows you to obtain detailed statistics about the performance of various campaigns, markets, or products. Track mobile leads and sales, as well as app installs and events. Track conversions and actions across all devices, including tablets and smartphones. Track all media channels, including search, email and display, retargeting, affiliate, and more. Big Data insights with the most comprehensive tracking platform. All your marketing channels can be tracked, analyzed, and optimized with one system. You can create custom, data-driven alerts to keep you informed about important changes in the performance of campaigns or media partners.