Nielsen Marketing Mix Modeling Reviews

Nielsen Marketing Mix Modeling Description

Nielsen Marketing Mix Modeling allows customers to evaluate the impact of their investment, understand what is working, and optimize budgets accordingly. It answers critical marketing questions with industry-leading performance data models that cover and granularize data. This allows you to make confident decisions about your current and future marketing. Unmatched coverage across devices and platforms will maximize the impact of your campaigns. Our automated and connected infrastructure allows you to analyze marketing ROI insights within weeks. Optimize your marketing mix using customized simulations to help you plan future campaigns.

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Company Details

Company:

Nielsen

Headquarters:

United States

Website:

www.nielsen.com/solutions/marketing-optimization/marketing-mix-modeling/

Media

Nielsen Marketing Mix Modeling Screenshot 1

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Product Details

Platforms

SaaS

Customer Support

Online

Nielsen Marketing Mix Modeling Features and Options

Marketing Analytics Software

Nielsen Marketing Mix Modeling Lists

Marketing Mix Modeling (MMM)

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