Oracle BlueKai Integrations

Improvado, an ETL solution, facilitates data pipeline automation for marketing departments without any technical skills. This platform supports marketers in making data-driven, informed decisions. It provides a comprehensive solution for integrating marketing data across an organization. Improvado extracts data form a marketing data source, normalizes it and seamlessly loads it into a marketing dashboard. It currently has over 200 pre-built connectors. On request, the Improvado team will create new connectors for clients. Improvado allows marketers to consolidate all their marketing data in one place, gain better insight into their performance across channels, analyze attribution models, and obtain accurate ROMI data. Companies such as Asus, BayCare and Monster Energy use Improvado to mark their markes.

Skai is the best marketing platform for brands that want to plan, activate, and measure growth strategies through the most engaging digital channels. Skai is the only marketing platform that combines data-driven insights with best-of-breed optimizing to help brands make informed decisions, scale up and measure performance across Google and Facebook, Microsoft, Amazon and Walmart, Roundel and Apple Search Ads. Machine-learning algorithms and artificial Intelligence from Skai leverage market signals to help companies predict and keep up with the omnichannel customer journey. Skai is backed by Sequoia Capital and Arts Alliance, Tenaya Capital and Bain Capital Ventures.

Increase brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels.

Contentsquare's digital analytics cloud for customer behavior helps companies to understand and implement strategies that will help them achieve more success. Conventional web analytics do not give you the whole picture. Traditional tools can be difficult to use and even more difficult to interpret, providing data that only specialists can understand. We make it easy. It's easy to see how customers use your website or app with our intuitive visual reporting. Contentsquare automatically highlights your most pressing issues and opportunities. It's like having a team of analysts to analyze your data and give you a smarter list. Identify the most important UX issues that are costing your online customers and prioritize them. Watch the exact sessions that cause friction and errors. Identify and prioritize errors based on revenue impact.

SiteSpect is the most popular A/B testing platform and personalization platform. It allows growing businesses to test changes to websites, mobile experiences, and other digital properties. SiteSpect allows you to test and personalize across all aspects of the customer experience, from client-side design to server-side functionality. This will engage your website visitors with the right experience every time. SiteSpect is the most powerful, complete, and easy solution to personalizing and optimizing your customers' experiences. SiteSpect provides unparalleled site performance, scalability and data integrity, security, as well as the ability to optimize every aspect of the customer experience.

You can manage new subscriptions, renewals, or upgrades by connecting your CRM to the back-office. This will give you a complete view into customers' buying habits and provide a complete overview of their purchasing behavior. Oracle Subscription Management, based on machine learning (ML), is the only cloud-based subscription management software that simplifies the management and billing of products and services. You can transform your business by using subscription services. Take advantage of an agile solution that supports complex products, services, quoting, deal management, customer self-service capabilities, and eliminates complicated administration and manual processes. Complex processes can be simplified across multiple systems and touchpoints. Support thousands of engagement points in pricing, delivery, billing, and other areas. Give your sales and service teams all the tools they need to modify, manage, renew, and renew deployment options.

SkyPoint Cloud, an AI-driven customer data platform, brings connectivity to all your insights and experiences. Your teams are equipped with real-time data that is accurate, compliant, and connected. One DSR can be completed manually for $1,700. That's just the tip. SkyPoint's customer database platform gives you instant ROI and is tailored to your specific needs to maximize efficiency. SkyPoint's Common Data Model, (CDM), consolidates data from all sources to standardize definitions and insight and help you make informed decisions throughout your organization. For personalized customer experiences, unified profiles and real-time insight. Advanced analytics and comprehensive records for high-value care. Secure PII and synchronized preference for trusted brand interactions

Engage customers using an AI-powered digital assistant. It captures users in a personal way and provides actionable insights for your sales, service, or marketing teams. Oracle Digital Assistant is much more than a chatbot. It provides answers across all customer touchpoints. Conversational CX enhances customer relationships by personalizing interactions at scale. Oracle Digital Assistant is built on Oracle's next generation cloud infrastructure. It uses AI and natural language understanding (NLU), to simplify customer acquisition and retention. It uses context and profile to automate tasks such as personalized recommendations and informational queries. Customers and sales personnel have seamless access to information via text and voice. Oracle Cloud CX users can easily leverage Oracle Digital Assistant across multiple applications. Sales teams can automate creating configured quotes using voice commands.

Oracle Partner Relationship Management offers a branded portal for channel managers and partners where they can collaborate, share leads, manage them, create quotes, and register deals. This integrated solution provides a seamless partner experience that helps businesses increase their revenue streams through their partner sales channels. Create custom portals that enable channel managers and partners to collaborate on business planning, lead-to quote management, request-to claim workflows, and other tasks. A flexible portal for partner management with a branded interface and lead-to-quote management. Your brand is important, regardless of whether you are the one representing it or another partner. Understanding and optimizing your partner's performance within a complex and changing environment is key. Oracle gives channel managers a comprehensive view of partner performance and overall program performance. A complete toolkit that includes everything you need to increase your results, from onboarding to joint marketing collateral and end-to-end management of leads, to Oracle.

Third-party data enriched with third-party data can be used to improve campaign performance and easily create audience segments. Oracle Audience Segmentation uses customer analytics to predict campaign performance and measure it. You can sort through your customer data without SQL. Drag-and-drop tools allow you to create segments and include important information to personalize every message. Segment your marketing efforts based on aggregated customer value. You can filter easily to identify the top 15% of buyers and isolate the least engaged web visitors. You can save time and improve the accuracy of your targeting. You can quickly assess the size of an audience and not have to wait for a query response. Waterfall segmentation allows for you to create and prioritize segments within your audience to match customers with relevant, goal-oriented content. This segment data will be included in the audience when it is published to external systems such as Responsys Campaign Management.

BlueConic, the leading global customer data platform, liberates first-party data for marketers from all of the disparate systems and makes it available wherever and whenever it's needed for marketing. BlueConic is used by more than 300 brands including Hearst and Moen, T-Mobile and ING as well as America's Test Kitchen and Franklin Sports. It allows them to unify their first-party customer information into persistent, person-level profiles and then activate it throughout their marketing ecosystem. The company was founded in 2010 and has offices throughout Europe.

To create a dynamic, real-time, single view of every customer, combine customer data from offline and online sources. Oracle Unity Customer Data Platform uses machine learning to determine the best next step in any business process. Integrate back-office and CRM data to create a 360-degree customer profile. Oracle Unity Customer Data Platform collects customer signals and applies them directly to the customer profile in real-time. This ensures that you always have the most current information about your customer. Consolidate and simplify all your offline, online, first-, third-, and fourth-party data sources to create a dynamic, connected customer profile. Connect individuals across devices, channels, domains, and networks. To create a single, accessible profile, use advanced privacy and identity controls. You can organize and maintain data quality by consolidating all your data, including behavioral signals in real-time, into one repository.