Kochava Marketers Operating System Integrations

Introducing TrafficGuard - Your Ultimate Defense Against Ad Fraud Say goodbye to the threat of deceptive traffic undermining your campaign efforts with TrafficGuard. Our state-of-the-art ML/AI-driven technology dynamically sifts through simple and sophisticated fraudulent traffic in real time, guaranteeing that your advertising budget is channeled exclusively toward genuine, high-quality clicks and conversions. This translates to enhanced campaign outcomes and an increased return on ad spend (ROAS). Our robust solution ensures the safeguarding of every advertising dollar, empowering you to concentrate on achieving your marketing objectives with unwavering confidence. Let TrafficGuard eliminate the concerns associated with ad fraud protection, offering you peace of mind while safeguarding your: Google Search (PPC) campaigns Mobile UA campaigns Affiliate spend Social Networks But our commitment doesn't end with cutting-edge technology. Coupled with expert campaign management and top-notch customer service, TrafficGuard provides you with a dependable partner for all your ad fraud protection requirements. Proudly affiliated with Adveritas, listed on the Australian Stock Exchange (ASX:AV1).

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

Offer18, an affiliate marketing platform, has grown very quickly and is now a prominent position among the top affiliate marketing platforms in the world. Offer18 is trusted by a great number of Affiliates/Advertisers/Agencies/Ad networks and still many to be connected in the days to come, is continuously stressing upon the effectiveness of serving clients with the best affiliate marketing tool.

mediasmart is an omnichannel programmatic platform that empowers marketers to integrate the consumer journey across connected devices like mobile, CTV, and DOOH. By leveraging online and offline behavioural signals mediasmart helps to better target and personalize brand message to deliver a unified and impactful communication.

Create products that lead to outcomes Amplitude is a product intelligence platform that helps teams engage, convert, and retain customers. Amplitude is a tool that helps teams build digital products. It allows them to better understand customer behavior, deliver better experiences, and retain more customers. Get a better understanding of your customers' experiences with your digital products. Teams can ship faster, measure impact and visualize user journeys. Personalize product experiences to increase engagement, conversion, loyalty. Product intelligence provides teams with the data and insights they need in order to create great product experiences. It can also be done at scale. Self-service analytics can be used to analyze what happens and why. To make quick changes, align on decisions and integrate your existing workflows and tech stack.

Promote your tweets to get your messages out there to people who don't follow you yet. Promote your account to quickly grow your high-value followers. You can track the growth of your fanbase and see how people respond to each tweet. Targeting your followers' interests, geography and gender, as well as similar users, will help you reach the right audience. Targeting by keywords in people's tweets will increase the relevancy of your message. Your account and tweets will be seen by more people who are interested in your content. Only pay when people follow you or retweet it, like, reply, or click on your promoted tweet. You have complete control. There is no minimum cost and you can end or start at any time.

The key to success for today's marketers is understanding exactly where and how to invest their next ad dollar. Singular powers marketers to do just that by providing a complete view of marketing ROI with next-gen attribution, full-funnel marketing data, and best-in-class fraud prevention. With Singular's open integration framework, you are able to measure and report on all the channels you work with, including apps, web, SMS, referrals, email, and TV. Singular also empowers you to analyze your ROI by combining attribution with leading cost aggregation through powerful data connectors that allow yo to unlock marketing performance for every campaign, publisher, creative, and keyword. To keep your ad budgets focused on real users and avoid misreporting, Singular provides you with more detection methods and pre-attribution fraud rejection than any other. Still wondering? Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance.

Rivery’s ETL platform consolidates, transforms, and manages all of a company’s internal and external data sources in the cloud. Key Features: Pre-built Data Models: Rivery comes with an extensive library of pre-built data models that enable data teams to instantly create powerful data pipelines. Fully managed: A no-code, auto-scalable, and hassle-free platform. Rivery takes care of the back end, allowing teams to spend time on mission-critical priorities rather than maintenance. Multiple Environments: Rivery enables teams to construct and clone custom environments for specific teams or projects. Reverse ETL: Allows companies to automatically send data from cloud warehouses to business applications, marketing clouds, CPD’s, and more.

devtodev is a product analytics platform that allows data-driven teams to gain valuable insights and influence user decision making. You can convert users to paying users, improve app economics, predict revenue, customer lifetime value, and predict churn. You can also analyze and influence user behavior.

SplitMetrics Optimize is an advanced A/B testing platform providing tools for fast and cost-effective app growth at any stage of the app’s lifecycle. SplitMetrics platform helps mobile-first brands cut risks, eliminate guesswork and reduce expenses associated with launching and growing mobile apps and games on the App Store and Google Play. The platform provides an opportunity to test app and game ideas that are still in the concept phase, get feedback from real users and make data-driven decisions on investing in the concepts that got the greatest resonance on the market. Game developers can test game concepts, meta, core mechanics, gameplay, or plot and validate any app elements, visuals, and messages before going live. The test can be run with the minimal asset of creatives and save up to 6 months of game development. The measurable results with qualitative and quantitative metrics from real users help to make a no-guess data-driven decision on game development. With SplitMetrics Optimize mobile app publishers can test new app design, features, pricing, or go-to-market messages in live apps without the risk of churning users.

ClicData is the first cloud-based 100% cloud-based Business Intelligence software and data management software. Our data warehouse makes it easy to combine, transform, and merge data from any source. You can create interactive dashboards that are self-updated and shareable with your manager, team, or customers in multiple ways. Email delivery schedule, export, or dynamic dashboards via LiveLinks. ClicData automates everything, including data connection, data refresh, management, and scheduling routines.

An Apple Search Ads Partner, SplitMetrics Acquire (formerly SearchAdsHQ) is a platform designed to help mobile marketers scale Apple Search Ads seamlessly and profitably. The platform is empowered with automation tools, bulk management, AI-based optimization, and market insights. SplitMetrics was the 1st company to build the Apple Search Ads management platform in 2017 and has been constantly improving solutions, growing expertise and gathering the best practices and benchmarks.

SOOMLA fills the information gap for mobile app publishers that use in-app advertising. Our platform allows app marketers the ability to measure user-level ad LTV, attribute marketing activity to ad revenue, and target ad whales through various marketing channels. Our platform can also be used by monetization teams to develop a data-driven strategy for optimizing their ad inventory. We also provide raw data access to enable the entire organization make better decisions.

Apple Search Ads Partner | Growth partner of apps and games with intelligence, automation and expertise Founded in 2013 in San Francisco, MobileAction is a pioneer in app analytics and the growth partner of apps and games for organic and paid user acquisition. It is the go-to platform for app marketers aiming for the top charts on the App Store and the Google Play Store. MobileAction's solutions include Apple Search Ads campaign management, intelligence for ads, ad creatives, paid keywords and ASO, market insights, API solutions and consultation. Trusted by industry giants like Entain, IGG, Zalando, Playtika, and Adidas; MobileAction is your solution provider for boosting app growth. With data from 76M+ creatives, 6M keywords, 5M apps, 100K+ publishers, and 400K+ advertisers, MobileAction lets app marketers step into the future of app optimization.

Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. Adverity is the simplest way to get your data how you want it, where you want it, and when you need it. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it.

AppSamurai is an intelligent marketing platform that provides tailored mobile marketing solutions for your app. With our platform, you can create custom user acquisition campaigns based on your app's goals, audience targeting, and KPIs. Our optimization engine ensures that you spend your budget on the users that matter to you. Additionally, our platform gives you access to direct app placements on popular Android devices such as Samsung, Oppo, and Xiaomi. With our exclusive recommendation engines, you can reach a wider audience and bypass your competition. Our platform also offers premium rewarded placements and direct offerwalls to help boost your app's visibility and increase your user base. Our AI-based real-time optimization allows you to optimize your campaigns based on your app's historical performance, ad material, and target audience. Finally, we provide one-on-one client success support both during and after the campaign to help you get the most out of our platform.

The TUNE Partner Marketing Platform (formerly HasOffers) is a fully customizable, white label SaaS solution for building, managing, and growing partner programs and affiliate networks. Digital advertisers around the world use TUNE to maximize their ROI, from partner onboarding to conversion tracking, payouts, and beyond.

Mobile programmatic can be done in-house. Mobile In-House Bidder™, the first mobile bidder built from scratch for app developers and technology partners to manage performance user acquisition and programmatic targeting in-house. We provide enterprise-level software to enable programmatic buying in-house. Ready to use right out of the box. Modular where it is important. Transparent pricing & quick setup. Built for mobile RTB. Kayzen makes it easy to implement mobile programmatic within your company.

Cross-platform subscription infrastructure, revenue analytics, revenue testing, engagement automation and integrations all in one location to help you grow your app faster. You can send personalized notifications with promotional offers that are triggered by subscriptions and in-app events. You can manage subscriptions and purchases across multiple platforms in minutes instead of months with the in-app subscription infrastructure. The built-in dashboards, cohorts and recurring revenue analytics make it easy to understand what drives purchases. Send purchases and subscription events to your preferred platforms easily. You can A/B test both in-app purchases or paywalls. You can launch new experiments within minutes of the app's release. You can test different pricing options and increase your revenue faster. You will get valid results that track multiple metrics like revenue, subscriptions, purchases, trial started and converted events, as well as other metrics.

Connect live data without code from more than 100 integrations and databases. Access insights without distracting engineers and centralize your data to establish one source of truth for the entire team. Build data-driven organisations without technical skills or bottlenecks. You can run queries with SQL or a GUI that doesn't require any code, automate reports, create dashboards and share insights within minutes. Sourcetable is the platform for data you've been looking for. It makes data available to everyone and allows you to share insights, automate reports and analyze data. You can create live dashboards with over 500 spreadsheet functions, including shortcuts that you are already familiar with. This allows you to capture insights and drive business value. Data is updated frequently and automatically. Sourcetable is a great business intelligence tool for small teams. It allows you to create an unified view of your company.

Smartly.io automates all steps of social advertising to unlock creativity and greater performance. We partner with top brands around the world to increase performance. We allow Creative, Media, and Data teams to collaborate, create, test, and launch the most successful ads. Smartly.io can help you close the loop between planning and creating, launching, and learning. Smartly.io allows you to manage and control your social media advertising from one central hub.

ChannelMix will provide a holistic view of marketing performance by analyzing all of your media, marketing, and sales data. No campaign is too small or too complex. You can access data for your entire sales and marketing team via API, file transfer, or email. Each solution comes with a dedicated data warehouse that can store up to 100GB data. For a comprehensive view of marketing performance, map like fields across data sources and channels. ChannelMix uses multi-channel attribution models for media planning and prediction. To get ready-to-use analysis data, connect to your ChannelMix data warehouse. Your analytics solution includes an analytics team that is dedicated to helping your company grow and succeed. Tracking strategy and audits - with recommendations to align tracking with your reporting strategy.

Machine Learning and laser-focused mobile fraud detection. Scalarr's next-generation dual-layered Machine Learning algorithms detect in-app fraud with a 97% accuracy. This protects against the most serious mobile advertising threats. Scalarr is available for testing! Scalarr allows you to inspect, inspect, and prevent mobile application install fraud using unsupervised machine learning capabilities. Scalarr uses both semi-supervised and unsupervised machine learning algorithms to detect and recognize fraud patterns in large amounts of data. Scalarr analyzes hundreds upon hundreds of clicks, installations, and post-install events features and variables. This reduces false-positive and false negative errors. Scalarr, which has an advanced model view that focuses on accuracy and completeness, is a powerful tool that provides meaningful outputs at the level of every conversion.

Scalable Real-Time Bidding Platform. Platform.io, a white-label customizable DSP, enables transparent, resource efficient, and profitable advertising operations. It is available for brands, networks, and agencies. You can bring your programmatic media-buying in house, manage your campaigns efficiently in real-time and eliminate disruptions. With low startup costs and full customization, you can also minimize time-to value.

ASTRAD DSP can help you achieve all your branding and performance objectives. Our platform is designed to help you succeed in your marketing, with everything from a transparent and safe environment to innovative AI models. You can take your campaigns to the next level without having to worry about where your ads should be placed. With a DSP, you can spend less time worrying about ad placement. The DSP uses data to place the ads in the best spots. You can then focus on reviewing analytics and seeing the results. Scale your brand globally. Our platform gives you the ability to reach a global audience. All in one place, you can see how your campaigns perform in real-time. You can also use detailed analytics to customize your ad strategy. Place your ads at the right places to get the best results. Access your audience on all devices, including desktop, mobile, tablet and connected TV. Deliver your ads to places where your target audience already frequents.

Combining world-class expertise with advanced performance marketing products will ensure your marketing program succeeds. An elegant and powerful analytics suite. Automate reporting across your tech stack with no data stitching. Get instant insights and surface them instantly to ensure the success your campaigns. Automated, centralized PPC bid management and automation. To increase revenue, acquisition, and ROI, leverage advanced data science and the industry-leading machine learning PPC bid technology. Manage feed-based shopping campaigns to increase sales growth. Centralized shopping ad management, powerful bid optimization and automated automation for Google or Bing. Advertising publishers, social engagement portals, mobile analytics portals, and call tracking technologies. Today's marketing organizations are faced with the challenge of managing a multitude of disconnected tools in order to map their customers' increasingly complicated paths to purchase.

Appsfire is a mobile and tablet in-app traffic acquisition tool. Our premium network generates natural downloads to help you build a quality audience for your apps. We use native and display formats, without any incentive. We optimize your daily delivery automatically and manually to reach the targeted KPIs. Global distribution network with manual selection for each publisher. A system for anti-fraud verification to ensure high quality traffic. Our in-house creative unit focuses on dynamic mobile concepts that feature innovative formats and interactive video solutions. BlueStack is the first European GDPR-compliant In-App Header Bidding Platform for Publishers and Marketers.

Celtra is a cloud-based software that automates creative production. Celtra allows marketing and creative teams to design, approve, and deliver digital content across a growing number of products, campaigns and markets. Cloud-based collaboration allows you to move faster with the same resources. Celtra will increase your creativity, reduce costs, and out-market your competition.

Made for Growth, Built for App Marketers. RevX assists app businesses to acquire and re-engage users through programmatic advertising to retain or accelerate revenue. We are all about helping your app business grow. We use data science, AI, and innovative technology to create seamless ad experiences that delight your app users. We are currently helping customers to transition to iOS 14.5 by scaling LAT traffic and ensuring that we are ready for the highest media buying efficiency. Platform Features: Mobile user acquisition, reengagement, programmatic apps impact campaigns, dynamic real time targeting, creative innovation and dynamic creative optimization. Place optimization, CPA/CPI prediction, uplift reports, deep learning algorithms.

Sizmek by Amazon believes that creating impressions that inspire is key to building lasting, meaningful relationships with your audience. We offer powerful solutions to make your creative and data work together in new ways and optimize campaigns across all media. Sizmek Ad Suite provides everything you need to create and distribute your messaging. You can harness the power of a global platform that delivers more than 1.5 trillion impressions per year. Sizmek Dynamic Creative Optimization allows you to create hundreds, if not thousands, of ads that are tailored to your audience. Sizmek Ad Suite can help you improve the relevance of your messages and increase campaign performance.

Liftoff can help you take your app to new heights. Liftoff helps mobile business grow by improving user acquisition and earning more long-term revenues. Accelerate helps you acquire the best ROAS users and LTV users for an app. Programmatic solutions can help you attract and engage users at scale, while maximizing growth, improving your creative strategy and securing campaign performance. Direct gives you direct access to premium inventory. Our extensive ad networks of publishers provide you with the opportunity to engage and discover high-quality audiences. We also offer exclusive access to premium placements. Influence connects you authentically with Gen Z audiences. Influencer marketing is the best way to tap into the creator economy. Creative Studio creates ads with high impact. Ad creatives that are proven to work, backed up by industry expertise, rich data sets and the latest technology, will help you achieve better results.

We can help you maximize your marketing data's value, even though every company has data challenges. We are an extension of your marketing team, and can be considered extended partners. Our goal is to make MarTech more efficient by integrating people and processes across platforms. You can achieve true data-driven decision making power when all three are in place. The MSIGHTS platform, a suite of integrated services and applications that were built from the ground up ensures your data is enterprise- and analytics-ready. You can take control of your marketing data and maximize its value. You can use our solution packages to solve specific problems or combine them to harness the full power MSIGHTS across all aspects of the data operations and marketing value chain. Each solution includes our data expertise and collaborative customer service team, from implementation to ongoing services.

The platform gives you the tools to discover the causality behind your marketing activities without requiring any user-level data. Your measurement should be continuous if your advertising is on. Find the incremental value across digital advertising channels, TV, and influencers. You should not make bid changes that result in no additional traffic. You should identify marketing activities that cannibalize your organic user base and/or pay marketing. INCRMNTAL works well for marketers. We don't make marketers do the work. Our platform uses marketing data to measure campaigns and channels, while they run unaffected. Old School Incrementality measurement required you to stop your campaigns within a country or create control groups. Our platform doesn’t require you to do anything else to determine if your activity was incremental or not.

Beeswax offers a best-in class buying platform with unified UI and workflows. It also provides unique data access and premium curated inventory across all channels. Beeswax is based on transparency, customizability and control. It allows you to activate premium programmatic and gives you the ability to access it. Beeswax users can make the most of their programmatic information by logging at log-level. You can manage how you bid to determine which campaign pacing or cost savings priorities. Use the standard algorithms provided by traditional DSPs. Bid modifiers allow for quick and easy control of the UI with a single variable. Bid models can be used to optimize multivariate outcomes. These models are usually based on log-level data insights. You can choose from multiple optimization methods to optimize for unique KPIs that are specific to your campaign. Transparent optimization is possible with transparent optimization based upon campaign performance. You can tailor your reporting and campaigns to meet your goals.