Best Marketing Automation Software of 2025

FireDrum Email Marketing is a scalable, cloud-based platform for managing email marketing within businesses using tools such as 'do it yourself' campaign creation, managed services, white label options, A/B campaign testing, automation, contact management, engagement tools, and more.

Our Drips technology automates customer engagement. Go4Client's Drips feature combines SMS, Voice, Email, Mobile Landing Pages, and Email to communicate with customers. You can map out the customer journey to allow customers to flow through your sales funnel. You can trigger messages through different channels depending on the user's actions.

Mailchimp is a widely-used marketing automation platform that houses over 11 million users worldwide. Through the platform's AI-powered insights and content creation tools, businesses can personalize every email and SMS to cater to each customer. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses stay connected with their customers while promoting repeat business and brand loyalty - all while integrating with users' existing workflows. Some of the notable organizations turning to Mailchimp for assistance in driving revenue through email marketing include TEDTalks, Shutterstock, Boston Market, and Nikon India. What sets this platform apart lies in its user-friendly interface and accessibility for both tech-savvy individuals and those who are not so familiar with technology. Since 2001, Mailchimp has grown significantly to become a prominent global marketing automation platform with offices situated in Atlanta, Brooklyn, Oakland, Vancouver, London, Seattle and Santa Monica. The platform prides itself on delivering an impeccable and personalized user experience. Mailchimp was recently acquired by Intuit Inc. (Nasdaq: INTU), a widely recognized global financial technology platform. Since the acquis

Constant Contact delivers for small businesses and nonprofits with powerful tools that simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we deliver the performance and guidance to build strong connections and generate powerful results.

Replace multiple services and apps for your business with a single ecosystem. Bitrix24: Discover the tools. You have at your disposal the Activity Stream, Group Chat, Calendars, Workgroups, and other collaboration tools. Bitrix24 will help you plan and execute projects on time, every time. Available online and on premise with open-source code access. Collaboration task management for large and small teams. Time tracking, templates, reminders and reporting, as well as task dependencies, are all available. The most popular free CRM in the world by number of companies (12 million and growing). Real-time assistance tools that make customers happy and keep them coming back to buy your products or services. Anyone can create stunning websites, landing pages, and online shops without having to write a single line code. Includes free domain name and hosting. Bitrix24 can be run on your own server.

User.com is a full-stack software for marketing automation. It allows you to communicate with customers and manage your relationships. User.com is one platform that offers many features. It provides you with robust tools for sales, marketing, and support. You can use the different features to communicate with your customers consistently across a variety channels such as email marketing, mobile push, SMS messaging and call centers. This will make every visitor happy. You can see every piece of data and measure it all with all activities organized in one place. This can be customized to show only the essential metrics you choose to make it easy to take action. Are you ready to try it? Register now for a free trial at User.com -

1PointMail is a cloud-driven email marketing platform that empowers users to boost their email marketing return on investment (ROI). This solution enables users to refine their marketing strategies, oversee contact lists, monitor campaign performance in real-time, and improve email deliverability rates. Users can easily upload their contact lists, design newsletter templates, and dispatch targeted communications to their audience. Additionally, 1PointMail provides the functionality to establish sub-accounts for various users, allowing for a tailored approach through customizable assignment permissions. With these features, 1PointMail stands out as a comprehensive tool for enhancing overall marketing effectiveness.

Partner with the email service trusted by developers and marketers for time-savings, scalability, and delivery expertise. The Twilio SendGrid Email API and proprietary Mail Transfer Agent (MTA), intuitive console, powerful features, and email experts make it easy to ensure all your email gets delivered in seconds and without interruption. Whether you’re sending 100 emails or 100 billion, SendGrid is built to scale, while maximizing inbox placement and protecting your reputation as a trusted sender. Monitor engagement data and optimize deliverability with our Deliverability Insights dashboard. Integrate with our RESTful APIs and SMTP in minutes, with sample code libraries available in 7 languages, interactive docs, templates, and more.

Designed with you in mind, the emfluence Marketing Platform offers an intuitive interface and powerful features to streamline your digital marketing efforts. Whether you're launching personalized campaigns, managing multiple brands, or crafting strategies, our platform empowers you to succeed with: Email Automation: Create automated workflows that nurture leads and drive conversions. Email Marketing: Design and easily send impactful email campaigns, featuring advanced personalization options like conditional content. Social Media Management: Schedule, publish, and monitor your social media posts from one place. SMS Marketing: Engage your audience with timely and relevant SMS campaigns. Landing Pages: Create high-converting landing pages to capture leads. Automated Reporting: Understand the impact of your marketing campaigns by leveraging custom reports and analytics across channels, assets, people, and places. Website Tracking: Track visitor interactions on your website to optimize marketing strategies. Lead Scoring: Prioritize leads based on their engagement and interactions. Marketing Calendar: Plan, schedule, and manage your marketing campaigns in a centralized calendar.

Boost your efficiency, expedite your sales pipeline, and unlock unprecedented revenue potential with ZoomInfo Sales. Create a comprehensive account universe tailored to your Ideal Customer Profiles and connect with decision-makers using an expansive B2B contact database featuring over 65 million direct dial numbers and more than 150 million verified email addresses. Pinpoint and engage prospects early in their purchasing journey by monitoring companies that are actively researching solutions similar to yours online. Discover and reach out to decision-makers from organizations that have shown interest in your business website. Assess customer communications, including calls, meetings, and emails, to implement process enhancements that positively affect your financial outcomes. Develop and implement multi-touch sales strategies utilizing our integrated phone dialer and email solution. Accelerate your sales cycle with ZoomInfo Chat, a user-friendly, data-driven chatbot tool designed for efficiency. Additionally, establish real-time lead notifications to interact with the most suitable buyers, or automate the lead qualification process to allow your internal team to focus on high-impact activities. With these tools, you'll not only streamline operations but also create a more agile sales environment.

Loopify makes marketing automation so easy that even your boss can do it. Loopify's tools are intuitively drag-and-drop, so no matter your level of expertise, you can create campaigns that delight existing and potential customers. You can segment your audience to create a seamless cross-channel experience. You can also personalize, combine, and schedule emails, SMS coupons, landing pages pop-ups and forms. Loopify is the ideal solution for companies that have multiple branches, franchises, retailers, franchises, and locations. You can share your resources (templates and campaigns, images, etc.) to reduce costs while still maintaining complete control over your brand.

BenchmarkONE (formerly Hatchbuck) will make every relationship count and help you get the most out of every opportunity. BenchmarkONE, formerly Hatchbuck, is a complete sales and marketing solution for small businesses. It combines CRM, email marketing and marketing automation tools. BenchmarkONE allows growing businesses to easily track prospects and customers, automate followup and track the success of campaigns.

Influx Marketing Dashboard, a software designed for healthcare, is the best choice for sales and marketing automation software for some of America's most successful medical or surgical practices. Influx MD offers powerful marketing and sales features at an affordable price. It includes integrated customer relationship management (CRM), lead managing, email marketing, secure forms and education, as well as lead management.

Introducing an Intelligent Marketing Analytics Platform that empowers you to access and visualize essential insights for boosting your online sales. By leveraging this tool, you can make well-informed decisions driven by return on investment. Roistat helps you save costs while enhancing your revenue potential, ensuring that you fully understand the actual expenses associated with your marketing efforts. Improve the effectiveness of your campaigns, streamline your budget, and attract more paying customers with greater ease. By evaluating the genuine value of your marketing initiatives, you can cease unnecessary spending and make smarter investments. Monitor sales performance, foster growth, and elevate your online transaction rates. Effectively manage your business by keeping track of your key performance indicators. Roistat prioritizes the security of your data, utilizing a global network of servers to enhance reliability and maintain data integrity at all times. We have dedicated significant time and resources throughout the design and development stages to establish a robust and secure system that you can trust completely. With Roistat, you are not just accessing data; you are unlocking the potential for sustained business success.