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ease
features
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support

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Description

Unlike other CRM platforms that only access a fraction of data from external systems, Maverick empowers you to identify, acknowledge, and reward your top guests—regardless of their booking source. With Maverick, hoteliers gain insights into their OTA clientele just as thoroughly as they do with direct bookings. The advanced guest management software compiles comprehensive profile information from the Windsurfer® CRS, ensuring that all data is matched and refined. This process creates intricate microsegments that enhance the effectiveness of guest communication strategies. Furthermore, Maverick features an intuitive integrated marketing solution designed for both email and text messaging campaigns, simplifying management tasks. The Profile Management tool plays a crucial role in organizing and consolidating guest data from various connected platforms, delivering an all-encompassing perspective on guest behaviors and preferences. Additionally, users have the flexibility to establish standardized fields and criteria for matching and merging profiles, further enhancing the utility of the software in understanding their clientele. Overall, Maverick stands out as a comprehensive tool for maximizing guest engagement and satisfaction.

Description

Everything necessary to create demand, foster enduring customer relationships, and enhance direct booking is at your fingertips. With robust integration across numerous touchpoints, a comprehensive guest profile record captures data from property management systems, social media, and loyalty marketing platforms, enabling a deep understanding of guest preferences and needs to facilitate tailored services. This allows for meaningful engagement with guests throughout their journey, from the initial search for accommodations to their arrival, during their stay, and after they depart. At GHS, we equip hotels with the tools to seize new business opportunities in an increasingly digital and interconnected landscape. Our focus is on delivering cutting-edge digital solutions to the hospitality sector, aimed at boosting direct business and optimizing profits through the strategic application of CRM and loyalty marketing initiatives. The ongoing success of iRewards has led us to develop additional products addressing the rapidly evolving demands of the industry, ensuring that our clients remain competitive and relevant. By staying attuned to market changes, we strive to continually innovate and enhance the guest experience.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$250.00/month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

SHR, Sceptre Hospitality Resources

Founded

1987

Country

United States

Website

shr.global/maverick-customer-relationship-management/

Vendor Details

Company Name

Global Hospitality Solutions

Country

Philippines

Website

www.myghs.com/irewards

Product Features

Product Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Reservations

Activities Booking
Booking Notes
CRM
Customer Support
Group Reservations
Guest Management
Payment Processing
Promotions Management
Rate Management
Room Booking Management
Third Party Booking

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