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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

By prioritizing the needs of publishers, we empower our clients to unlock the maximum value of their digital assets, simultaneously offering marketers clear access to premium inventory. Our commitment to addressing the most critical challenges in the industry has positioned us as leaders in sell-side innovation over the years. We deliver crucial audience insights and advanced machine-learning algorithms that facilitate exceptional monetization across various devices, channels, and ad formats. PubMatic has built a worldwide framework designed to foster significant connections between consumers, content, and brands on a large scale. It is vital to equip you with the tools necessary for making informed, strategic choices. Our vision for products aims to provide clients with a comprehensive advertising technology stack. Furthermore, we have developed an adaptable system in which every element can be tailored and expanded to meet unique needs. This flexibility ensures that our clients can stay ahead in an ever-evolving landscape.

Description

Smoot is a cutting-edge advertising platform powered by AI that combines emotional context, brand identity, and analytical intelligence to enhance media campaigns and optimize publisher revenue. By analyzing videos, images, and text in real-time, it detects the emotions of the audience and aligns advertisements with contexts that resonate, ensuring that your message is delivered to viewers when they are most receptive. For advertisers, Smoot offers a modern alternative to traditional, cookie-based targeting by providing emotionally aware media delivery across various formats, including video, display, and connected television, which minimizes waste and enhances performance indicators such as engagement and completion rates. Additionally, it integrates with fraud detection systems to maintain the integrity of campaigns. For publishers, Smoot acts as an AI-driven monetization solution, consolidating demand from Google Open Bidding, Amazon TAM, over 20 supply-side platforms, and direct sales, which helps to maximize cost per thousand impressions (CPM) through intelligent header bidding. The platform's AI continuously learns from the feedback received on campaigns and recommends actionable optimizations, further improving effectiveness. In summary, Smoot not only elevates advertising efficiency but also fosters stronger connections between brands and their audiences.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Amazon Transparent Ad Marketplace (TAM)
ASTRAD DSP
BDEX
Campaign Manager+
Confiant
Connatix
DV Publisher Suite
DoubleVerify
Illuma
KNOREX XPO
Pontiac Intelligence
Prebid
Proximic by Comscore
PubGalaxy
PubPower
ReklamStore
Voiro
e-X Advertising Intelligence Platform

Integrations

Amazon Transparent Ad Marketplace (TAM)
ASTRAD DSP
BDEX
Campaign Manager+
Confiant
Connatix
DV Publisher Suite
DoubleVerify
Illuma
KNOREX XPO
Pontiac Intelligence
Prebid
Proximic by Comscore
PubGalaxy
PubPower
ReklamStore
Voiro
e-X Advertising Intelligence Platform

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

PubMatic

Founded

2006

Country

United States

Website

pubmatic.com

Vendor Details

Company Name

Smoot AI

Founded

2023

Country

Spain

Website

www.smoot.ai/

Product Features

App Monetization

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

Product Features

Alternatives

HeadBidder Reviews

HeadBidder

FM Labs LLC

Alternatives

Xandr Reviews

Xandr

Microsoft