Compare Productlane vs. eTrusted

You can improve your priorities by using a feedback portal, research repository and meeting recording. Our vision is to accelerate innovation globally by creating a new standard for product discovery. We help our customers build great products by using feedback, interviews, sales, support and support.

Experience the essence of your brand by consistently gathering feedback at crucial touchpoints, whether online or offline. Cultivating a customer-focused environment becomes achievable through the actionable insights derived from this feedback data. By actively managing feedback and creating marketable content, you can significantly influence the overall reputation of your organization. Transactional feedback occurs when you solicit opinions from individuals—such as customers, suppliers, or agents—following their interactions with your business. This feedback can be collected at various touchpoints, including but not limited to purchase orders, claims, product deliveries, check-outs, service technician visits, and more. Each piece of feedback is linked to someone who has genuinely engaged with your organization, adding authenticity and value to the insights gathered. A key advantage of transactional feedback lies in its capacity to capture opinions at the moment they shift. Since perceptions of your organization typically evolve due to specific triggers, individuals are more inclined to alter their views. By understanding these changes, you can better align your strategies with customer expectations and enhance your overall service delivery.