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ease
features
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support

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Description

PopResearch is an innovative, fully automated DIY research platform tailored specifically for advertisers. It empowers product, brand, and ad development teams by putting research control directly in their hands, enabling significant savings in both time and finances while producing more actionable insights. The platform excels at concept testing, copy testing, brand and ad tracking, and custom research projects, all completed in a fraction of the time and cost typically required. By leveraging cutting-edge AI, machine learning, and metadata, PopResearch guarantees high-quality research that is closely aligned with the unique needs of users and their target audiences, facilitating the extraction of valuable data insights. Users can select their audience based on a wide range of attitudinal, demographic, and behavioral characteristics. Additionally, they can craft custom surveys tailored to their specific brand and advertising goals. The platform also allows for flexibility in the presentation of results, whether for download, printing, or sharing. In essence, PopResearch provides a comprehensive solution for customizing audience targeting, survey design, and research stimuli to effectively meet individual objectives. This level of personalization ensures that every project is not only relevant but also positioned for maximum impact.

Description

QualBoard is a comprehensive digital platform for qualitative research that seamlessly integrates both asynchronous and synchronous methodologies, such as discussion boards, media-rich diaries, quick polls, crowd surveys, and live video events, allowing researchers to efficiently design, oversee, and analyze multifaceted or hybrid studies all within one cohesive environment. The platform boasts advanced generative-AI features like single and multi-video summaries, concept extraction, smart replies, image tagging, and automatic translation in over 30 languages, while also providing connections for survey-intercept (QualLink) or external survey links, which enhances global research adaptability. Additionally, it offers functionalities for real-time tagging, the ability to clip significant moments from video or text responses, a dedicated back-room for moderators and observers, mobile-friendly accessibility, and a centralized dashboard that organizes projects and data effectively. This combination of features not only streamlines the research process but also empowers researchers to gather richer insights with greater ease.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

PopResearch

Founded

2015

Country

United States

Website

www.popresearch.com

Vendor Details

Company Name

Sago

Founded

1966

Country

United States

Website

sago.com/en/solutions/platforms/qualboard/

Product Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Product Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

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Alternatives

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