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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Enhancing customer satisfaction and increasing return on investment are key objectives, and Oracle Maxymiser empowers both B2B and B2C marketers to craft optimized customer journeys on websites and mobile applications through techniques like testing, personalization, recommendations, and data insights. Identify effective strategies and high-converting elements effortlessly. The platform features a user-friendly visual editor that allows both non-technical and technical team members to collaborate seamlessly by toggling between visual editing and coding, making it straightforward to conduct A/B tests or intricate multipage funnel tests. By integrating audience data from various marketing platforms or external business sources with Oracle Maxymiser’s session data, marketers can gain a comprehensive understanding of the customer experience. Initiate A/B and multivariate testing while segmenting traffic to evaluate an array of variants as customers navigate through the sales funnel. Additionally, Oracle Infinity-powered Heatmaps unveil new testing possibilities and offer deeper insights into the digital customer experience, enriching the overall strategy for marketers looking to optimize performance. With these tools, businesses can ensure they stay ahead of the competition.

Description

WebLens is an advanced platform powered by AI that focuses on experimentation and optimization, meticulously examining the layout and content of your website to produce actionable hypotheses for A/B testing, all aimed at enhancing user engagement and boosting conversion rates. This tool enables teams to swiftly identify optimization opportunities without the need for labor-intensive manual analysis. It leverages sophisticated language models in conjunction with proven optimization strategies to scrutinize web pages, pinpoint friction points or areas that require enhancement, and suggest concrete testing ideas such as modifications in layout, adjustments in content, or variations in calls-to-action that could elevate essential performance metrics. The insights generated are presented as clearly articulated hypotheses that marketers can utilize to improve their digital experiences and assess the impact through controlled testing. By streamlining the often intricate ideation process in experimentation, WebLens delivers not only testable concepts but also reveals emerging trends in visitor behavior, empowering teams to make informed decisions that enhance user experiences.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Contentsquare
Decibel
Demandbase
Flows
Google Analytics
Heap
IBM Cognos Analytics
Oracle Infinity
Oracle Marketing
Skypoint AI Platform

Integrations

Adobe Analytics
Contentsquare
Decibel
Demandbase
Flows
Google Analytics
Heap
IBM Cognos Analytics
Oracle Infinity
Oracle Marketing
Skypoint AI Platform

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Oracle

Founded

1977

Country

United States

Website

www.oracle.com/marketingcloud/products/testing-and-optimization/

Vendor Details

Company Name

WebLens

Country

United States

Website

weblens.ai/

Product Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Product Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

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