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Description
Ogury is an international advertising technology firm that provides privacy-centric advertising solutions to brands, agencies, and publishers by focusing on personas instead of individual identities. Their innovative approach transcends conventional contextual and semantic targeting methods, enabling brands to engage with the appropriate audience while safeguarding personal information. This strategy, referred to as personified advertising, emphasizes the targeting of anonymized personas based on distinct online behaviors and characteristics at the level of ad placements, which ensures privacy while optimizing both precision and effectiveness. The Active Insights platform allows brands to easily access and comprehend persona-driven insights in an engaging manner, thereby improving audience understanding without the need for personal identifiers. Featuring a comprehensive collection of pre-defined personas, the platform empowers brands to efficiently identify and connect with their ideal target audiences. Moreover, Ogury offers customized solutions that include captivating creative formats and strong partnerships with quality publishers, further enhancing their advertising capabilities. As a result, brands can leverage these insights and partnerships to maximize their advertising impact while maintaining consumer trust.
Description
Enhance your content strategies, tailor your go-to-market initiatives, and boost your conversion rates. Customize your campaigns to effectively engage with specific target personas, industries, and accounts. Automate the repurposing of content across all your platforms seamlessly. Tofu empowers you to generate highly personalized content or adapt your existing materials effortlessly. Utilize your current tools to publish content on your owned channels. Evaluate the effectiveness of each campaign to refine strategies and drive greater conversions. Expand your marketing capabilities while creating uniquely personalized campaigns that span all your channels. Tofu simplifies the process by automatically gathering and refreshing data related to your brand, messaging, personas, target industries, and accounts. You can say goodbye to the hassle of using multiple tools and manual processes for content creation across various platforms. Tofu serves as a comprehensive solution for all your content requirements. Gain in-depth insights into your customers and develop engaging content that resonates across various channels, ultimately leading to higher conversion rates. By integrating these strategies, you can create a more cohesive and effective marketing approach.
API Access
Has API
API Access
Has API
Integrations
Adobe Acrobat Reader
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FedEx Ship Manager
IBM Cloud
Lease Manager
Microsoft 365
Salesforce
Wells Fargo Business Checking
Integrations
Adobe Acrobat Reader
Deloitte Cascade Suite
FedEx Ship Manager
IBM Cloud
Lease Manager
Microsoft 365
Salesforce
Wells Fargo Business Checking
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Ogury
Founded
2014
Country
United Kingdom
Website
ogury.com
Vendor Details
Company Name
Tofu
Country
United States
Website
www.tofuhq.com