StatSocial Silhouette Description
Silhouette™, the industry's first audience intelligence platform, allows for anonymization of personas through earned media consumption, influencers and passions. Silhouette™, which uses social data, delivers highly deterministic, actionable insight and media campaigns across any persona. Silhouette™, which connects social content engagement with actual company revenues and other business outcomes, solves the problem that social influencer campaigns can be difficult to measure. Brands can now turn their market research, surveys, and marketing personas into highly scalable, addressable audiences for the first time. Silhouette™, a social identity graph that consists of more than 1.2 million profiles, 300 million individual email addresses, and more then a million websites, is at the heart of Silhouette™.
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