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Description

Ogury is an international advertising technology firm that provides privacy-centric advertising solutions to brands, agencies, and publishers by focusing on personas instead of individual identities. Their innovative approach transcends conventional contextual and semantic targeting methods, enabling brands to engage with the appropriate audience while safeguarding personal information. This strategy, referred to as personified advertising, emphasizes the targeting of anonymized personas based on distinct online behaviors and characteristics at the level of ad placements, which ensures privacy while optimizing both precision and effectiveness. The Active Insights platform allows brands to easily access and comprehend persona-driven insights in an engaging manner, thereby improving audience understanding without the need for personal identifiers. Featuring a comprehensive collection of pre-defined personas, the platform empowers brands to efficiently identify and connect with their ideal target audiences. Moreover, Ogury offers customized solutions that include captivating creative formats and strong partnerships with quality publishers, further enhancing their advertising capabilities. As a result, brands can leverage these insights and partnerships to maximize their advertising impact while maintaining consumer trust.

Description

Uncover evolving, data-informed personas that adapt alongside your audience and market fluctuations. Harness the capabilities of AI to create accurate and pertinent brand and audience personas that will enhance your content strategy. Distribute these insights among your team to facilitate faster collaboration. Craft compelling content that aligns with your target audience, swiftly meets your objectives, and maintains relevance to your uniquely developed AI personas. Our AI assists in promptly identifying and addressing weaknesses in your current content, fostering the creation of more captivating and impactful messaging for your audience. Eliminate uncertainty in pinpointing your ideal target demographic. Utilize our intuitive tools to achieve a comprehensive understanding of your perfect customer base by investigating their specific interests, behaviors, and preferences through data-driven AI. By unlocking the potential of brand personas, you ensure that your team communicates with a cohesive and consistent tone, reinforcing your brand identity across all channels. This approach not only strengthens audience engagement but also fosters loyalty, making it an essential component of your marketing strategy.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$29 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Ogury

Founded

2014

Country

United Kingdom

Website

ogury.com

Vendor Details

Company Name

SuperCopy

Country

United States

Website

www.app.supercopy.ai/

Product Features

Alternatives

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