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Description

Shifts in consumer habits are leading individuals to transition from traditional store visits to online shopping, only to return to physical locations for curbside pickup. By gaining a deeper insight into the movements between various categories, brands, and retailers, you can enhance your share of consumer spending. Modern shoppers navigate seamlessly through different retailers and sales channels, which complicates the task of gaining a comprehensive view of the market landscape and identifying key opportunities. Utilizing NielsenIQ Omnishopper allows businesses to track shopper behavior and adapt to changing consumer habits, which in turn helps create data-driven strategies tailored specifically for your clientele. With an all-encompassing perspective of the shopper's journey, along with in-depth insights into brands, categories, and products, identifying new avenues for growth becomes a straightforward process. Our panels adhere to the highest standards of validation and rigorous criteria in the industry, ensuring the data reflects genuine behavioral trends rather than mere random variations, thus providing a solid foundation for informed decision-making. Furthermore, this approach empowers businesses to stay ahead of market shifts and effectively respond to emerging consumer needs.

Description

With the help of StrataVision's advanced AI and Computer Vision platform, shopping malls can enhance tenant leasing opportunities, boost operational efficiency, and implement more precise marketing tactics, effectively transforming these venues into vibrant lifestyle hubs that offer exceptional customer experiences. By monitoring, evaluating, and responding to foot traffic trends within the mall, the platform can pinpoint high-traffic areas and connect occupancy data with external factors such as weather conditions, holidays, and local events. Strategies that focus on pedestrian movement patterns guarantee comprehensive exposure for every tenant. Additionally, by analyzing tenant information, the platform provides insights into shopper behaviors concerning capture rates and product categories, enabling predictions about the potential success of each store. The technology also identifies beneficial relationships between tenants to improve store placements and facilitate joint promotions across the shopping center. Furthermore, it ensures that marketing initiatives achieve optimal returns on investment by leveraging historical insights and predictive analytics, ultimately fostering an environment where both tenants and shoppers thrive. This comprehensive approach not only elevates the shopping experience but also drives revenue growth for the entire center.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

NielsenIQ

Country

United States

Website

nielseniq.com/global/en/solutions/omnishopper/

Vendor Details

Company Name

StrataVision

Founded

2016

Country

United States

Website

www.stratavision.com

Product Features

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)

Alternatives

Alternatives

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