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Description

Shifts in consumer habits are leading individuals to transition from traditional store visits to online shopping, only to return to physical locations for curbside pickup. By gaining a deeper insight into the movements between various categories, brands, and retailers, you can enhance your share of consumer spending. Modern shoppers navigate seamlessly through different retailers and sales channels, which complicates the task of gaining a comprehensive view of the market landscape and identifying key opportunities. Utilizing NielsenIQ Omnishopper allows businesses to track shopper behavior and adapt to changing consumer habits, which in turn helps create data-driven strategies tailored specifically for your clientele. With an all-encompassing perspective of the shopper's journey, along with in-depth insights into brands, categories, and products, identifying new avenues for growth becomes a straightforward process. Our panels adhere to the highest standards of validation and rigorous criteria in the industry, ensuring the data reflects genuine behavioral trends rather than mere random variations, thus providing a solid foundation for informed decision-making. Furthermore, this approach empowers businesses to stay ahead of market shifts and effectively respond to emerging consumer needs.

Description

With the help of StrataVision's advanced AI and Computer Vision platform, shopping malls can enhance tenant leasing opportunities, boost operational efficiency, and implement more precise marketing tactics, effectively transforming these venues into vibrant lifestyle hubs that offer exceptional customer experiences. By monitoring, evaluating, and responding to foot traffic trends within the mall, the platform can pinpoint high-traffic areas and connect occupancy data with external factors such as weather conditions, holidays, and local events. Strategies that focus on pedestrian movement patterns guarantee comprehensive exposure for every tenant. Additionally, by analyzing tenant information, the platform provides insights into shopper behaviors concerning capture rates and product categories, enabling predictions about the potential success of each store. The technology also identifies beneficial relationships between tenants to improve store placements and facilitate joint promotions across the shopping center. Furthermore, it ensures that marketing initiatives achieve optimal returns on investment by leveraging historical insights and predictive analytics, ultimately fostering an environment where both tenants and shoppers thrive. This comprehensive approach not only elevates the shopping experience but also drives revenue growth for the entire center.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

NielsenIQ

Country

United States

Website

nielseniq.com/global/en/solutions/omnishopper/

Vendor Details

Company Name

StrataVision

Founded

2016

Country

United States

Website

www.stratavision.com

Product Features

Artificial Intelligence

Chatbot No 
For Healthcare No 
For Sales No 
For eCommerce No 
Image Recognition No 
Machine Learning No 
Multi-Language No 
Natural Language Processing No 
Predictive Analytics No 
Process/Workflow Automation No 
Rules-Based Automation No 
Virtual Personal Assistant (VPA) No 

Alternatives

Alternatives

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