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Description

Enhance your return on investment by gaining insights into how your marketing and advertising strategies engage audiences across every stage of the customer journey. Uncover audience desires and link them to the media, music, sports, and video content they cherish most. Assess the effectiveness of your campaigns in achieving brand goals. Additionally, tailor video content by incorporating information about shows and celebrities to create a more personalized experience for viewers. This approach not only deepens audience connection but also drives engagement and loyalty.

Description

Every day, we examine billions of data points to deliver precise and prompt insights regarding over 1,000 companies. Our goal is to address critical inquiries about these companies, enabling investors to make informed choices while assisting businesses in boosting their market share, sales, and customer base. With a decade of experience and extensive sample sizes, we achieve an unparalleled level of accuracy. We ensure that alternative data is provided as quickly as possible. Our process involves identifying, gathering, refining, and analyzing the finest data available globally, allowing you to concentrate on your decision-making. The results are aligned with company-reported earnings, thanks to our transparent self-auditing practices. We continuously acquire a variety of datasets to maximize value for our clients. Our advanced web data collection encompasses a wide range of sites across different sectors, ensuring comprehensive retailer coverage backed by a strong sample. By gaining insight into the fundamental elements that drive company performance, you can access timely and accurate data presented in the format that best fits your operational needs, ultimately leading to more strategic choices. Additionally, our commitment to data integrity means that clients can trust the insights we provide.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AcuityAds Yes 
Acxiom InfoBase Yes 
Acxiom Real Identity Yes 
Algonomy Yes 
Bright Analytics Yes 
Cluster Yes 
Commanders Act Yes 
Crux Intelligence Yes 
DV Publisher Suite Yes 
GaleForceMedia Yes 
Innovid Yes 
Media Monitors Yes 
MetricFire Yes 
NIQ Activate Yes 
Sizmek Ad Suite Yes 
TargetVideo Yes 
Teamstack Yes 
Walmart Yes 
Wynshop Yes 
Zefr Yes 

Integrations

AcuityAds No 
Acxiom InfoBase No 
Acxiom Real Identity No 
Algonomy No 
Bright Analytics No 
Cluster No 
Commanders Act No 
Crux Intelligence No 
DV Publisher Suite No 
GaleForceMedia No 
Innovid No 
Media Monitors No 
MetricFire No 
NIQ Activate No 
Sizmek Ad Suite No 
TargetVideo No 
Teamstack No 
Walmart No 
Wynshop No 
Zefr No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Nielsen

Website

www.nielsen.com/solutions/media-planning/marketing-cloud/

Vendor Details

Company Name

YipitData

Founded

2013

Country

United States

Website

www.yipitdata.com

Product Features

Data Management Platforms (DMP)

Ad Network Integration No 
Analytics / ROI Tracking No 
Audience Targeting No 
Behavioral Analytics No 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer No 
Data Classification No 
Data Visualization No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Planning

Budgeting & Forecasting No 
Collaboration No 
Flowchart No 
Goal Setting / Tracking No 
Marketing Calendar No 
Media Planning No 
Predictive Analytics No 
Presentation Tools No 
Project Tracking No 
Spend Management No 

Product Features

B2B Data

B2B Contact Data No 
B2B Intent Data No 
B2B Leads Data No 
B2B Marketing Data No 
Business Ownership Data No 
Company Data No 
Employee Data No 
Firmographic Data No 
Job Posting Data No 
Salary Data No 
Technographic Data No 

Alternatives

Alternatives

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