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Description

Advertising intelligence is essential for gaining a competitive edge in the marketplace. In the current intricate and saturated media environment, consumers are inundated with content across numerous platforms like never before. To maintain an advantage, businesses must rely on dependable advertising intelligence to formulate effective media strategies and set themselves apart from their rivals. However, how can you effectively oversee the advertising efforts of competing brands across all channels without extending your work hours significantly? Nielsen Ad Intel stands as the most extensive resource for advertising expenditure data at local, national, and international levels available today. Our platform empowers advertisers, agencies, publishers, and advertising platforms to track advertising activities across various mediums, including television, digital, audio, search engines, social media, print, outdoor advertising, and cinema. Furthermore, Ad Intel equips clients with the insights needed to successfully navigate this crowded media landscape, allowing them to recognize potential customers and evaluate brand strategies with clarity and precision. By utilizing our data, businesses can streamline their advertising efforts and enhance their overall market presence.

Description

A consumer's journey toward making a purchase is filled with various interactions, and your marketing strategy should reflect that complexity. Quotient for Advertisers empowers brands to strategize, implement, evaluate, and enhance the effects of every consumer touchpoint in their journey towards making a purchase and fostering loyalty through our premier promotional and media platforms. The Quotient Media Platform provides advertisers with the tools to plan, purchase, and assess the effectiveness of media placements within a cohesive media strategy. Advertisers can choose between our comprehensive service model or self-service options, allowing them to leverage first-party data for designing, targeting, and measuring campaigns effectively. This flexibility enables brands to optimize consumer engagement and achieve a greater return on their advertising investments, ultimately leading to more successful marketing outcomes.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AdClarity Yes 
Admetricks Yes 
Eyeota Yes 
Supermetrics Yes 

Integrations

AdClarity No 
Admetricks No 
Eyeota No 
Supermetrics No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Nielsen

Country

United States

Website

www.nielsen.com/solutions/media-planning/ad-intelligence/

Vendor Details

Company Name

Quotient Technology

Country

United States

Website

www.quotient.com/advertiser-solutions/

Product Features

Product Features

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