MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time.
In January of 2026, MikMak was acquired by SPINS, bringing together two category leaders in commerce intelligence and best-in-class data and insights. The combined entity provides brands with an unrivaled, unified view of availability, point-of-sale performance, and consumer behavior, globally and in real-time.
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Smart, efficient, anonymous People Counters & Analytics to the real world.
Our solution allows for easy deployment, capture, analysis, and reporting of the number people who enter a physical place. Optionally, we can also capture and report occupancy in real time.
We assist Retailers, Universities, Casinos, Places of Worship, Office Buildings, and other industries in analyzing and taking action on their people traffic trends.
We offer a special package for retailers to measure performance on traffic, including conversion rate and service levels. Our direct integrations make it easy to combine POS data with staff data. The Retail Equation simulator lets users run simulations to improve sales. It can also be used as a learning tool to understand how traffic, staffing, conversion rates, and quality service relate.
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Criteo
The way we shop has changed forever. We discover, consumers are comfortable moving between physical and online spaces to discover new product, compare prices, make returns, and shoppers look to influencers and experts more than ever before to evaluate a products attributes and fit for themselves. Commerce Media is the fastest-growing advertising channel today. It is also the fourth biggest wave in Digital Advertising after display, search, social. Criteo, the world's largest Commerce Media Company, offers a suite of advertising products that connects retailers, brands and publishers with high-value shoppers in-market, and consumers with products they will love.
Our Commerce Media Platform includes the following:
*C-Growth : A performance marketing platform designed for DTCs and Ecommerce sites
*C-Yield : A retail media monetization tool for global retailers
*C-Max : a retail media DSP designed for brands and agencies
*C-Grid - A SSP focused on commerce for media owners
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GoWit
GoWit provides a comprehensive omnichannel advertising platform tailored for multi-brand retailers, marketplaces, and grocery stores, aiming to boost monetization and broaden customer outreach across various channels. Achieve significant revenue growth with a cohesive retail media solution that combines vital self-service options along with white-label capabilities. Engage consumers at various points in their shopping experience through onsite native advertisements, off-site programmatic options, and in-store promotional formats. Increase brand visibility with sponsored brands, enhance consumer consideration through sponsored displays, and drive sales with sponsored product ads. Seamlessly integrate all marketing channels into a unified omnichannel retail media platform. Utilizing advanced AI auction algorithms, GoWit optimizes the value derived from your advertising space. Display ads to the most pertinent and valuable audiences, thereby elevating both the shopping experience for consumers and the effectiveness of advertisers’ campaigns. Additionally, leverage your first-party data to gain crucial insights into customer behaviors and preferences while ensuring complete privacy. This strategic approach not only benefits advertisers but also fosters stronger customer relationships.
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