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Description
Microsoft Advertising has introduced an innovative platform named the Digital Marketing Center, which is a project from Microsoft Garage. This tool is designed to assist small and medium-sized enterprises in overseeing their digital marketing efforts, encompassing not only Microsoft Advertising but also major advertising and social media platforms such as Google Ads, Facebook, Twitter, and Instagram, thereby streamlining their marketing strategies and enhancing their online presence.
Description
Discover how Salesforce empowers brands to enhance personalized advertising by leveraging CRM data to engage customers across various platforms. Utilize your first-party data accessible through marketing cloud, sales cloud, and service cloud to inform and optimize your advertising strategies effectively. Leading brands worldwide depend on Salesforce for robust customer data protection and continuous accessibility. Your customer information remains securely within the Salesforce Platform, ensuring no interruptions in service. Instantly synchronize customer records from any digital source, guaranteeing they are consistently current, whether orchestrating campaigns for a handful or millions of individuals. Create targeted audiences across major platforms like Facebook, Google, Instagram, LinkedIn, Twitter, and YouTube, as well as the comprehensive display advertising ecosystem via Audience Studio. Furthermore, attract new potential customers who mirror the behaviors of your most valuable clients by utilizing Salesforce alongside Facebook lookalike audiences and Google similar audiences, thereby expanding your reach and enhancing your advertising efficacy. This holistic approach to customer engagement not only strengthens brand loyalty but also maximizes the impact of your advertising efforts.
API Access
Has API
API Access
Has API
Integrations
Facebook
Google Ads
Instagram
X (Twitter)
Driftrock
Facebook Ads
Improvado
LinkedIn
Microsoft Advertising
RadiantOne
Integrations
Facebook
Google Ads
Instagram
X (Twitter)
Driftrock
Facebook Ads
Improvado
LinkedIn
Microsoft Advertising
RadiantOne
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Microsoft
Founded
1975
Country
United States
Website
www.microsoft.com/en-us/digital-marketing-center
Vendor Details
Company Name
Salesforce
Founded
1996
Country
United States
Website
www.salesforce.com/products/marketing-cloud/digital-advertising/
Product Features
Advertising Agency
Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
PPC
A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder
Search Engine Marketing (SEM)
A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
Social Media Analytics Tools
Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection
Social Media Management
Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring
Social Media Marketing
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
Product Features
PPC
A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder
Search Engine Marketing (SEM)
A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions