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Description
The Meta Pixel, which was previously referred to as the Facebook Pixel, is a piece of JavaScript code designed to monitor user interactions on your website. This tool operates by loading a compact library of functions that can be employed every time a visitor engages in an action, known as an event, that you wish to monitor, referred to as a conversion. The conversions that are tracked show up in the Ads Manager, enabling you to evaluate how well your advertising campaigns are performing, create tailored audiences for targeted advertising, support Advantage+ catalog ad campaigns, and assess the efficiency of your website's conversion pathways. By utilizing this data, you can make informed decisions to enhance user engagement and optimize your marketing strategies.
Description
Smartlook is a mobile analytics solution that helps websites and apps to understand the whys behind users' actions. It has helped over 300,000 companies of all sizes and industries. You can eliminate the guesswork and find real, actionable reasons.
Smartlook offers a unique way to understand user behavior at the micro-level. Smartlook's always-on visitor recordings allow you to see every visitor on your website or app. Automatic event tracking allows you to track how and when your visitors do certain things. To see conversion rates and uncover why people are churning, you can create conversion funnels. Heatmaps for websites provide mass data about where people click, scroll and hover on your pages.
Smartlook was ranked among the Top 100 Software Products in 2019 G2 Crowd Awards. It serves customers such as O2, Miele and Hyundai. It can also record Unity-engine games.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Shopify
Yes
4fund.com
Yes
Aida
Yes
Axis LMS
No
Connexify
Yes
Cove
Yes
Delfiny AI
Yes
Holdbar
Yes
IM Creator
Yes
InEvent
Yes
Integrations
Shopify
Yes
4fund.com
No
Aida
No
Axis LMS
Yes
Connexify
No
Cove
No
Delfiny AI
No
Holdbar
No
IM Creator
No
InEvent
No
Pricing Details
Free
Free Trial
No
Free Version
Yes
Pricing Details
$39 per month
Free package: 1,500 sessions/month
Startup package: $39/month for 5,000 sessions/month
Business package: $95/month for 15,000 sessions/month
Ultimate package: contact Smartlook for more pricing information
Startup package: $39/month for 5,000 sessions/month
Business package: $95/month for 15,000 sessions/month
Ultimate package: contact Smartlook for more pricing information
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Meta
Founded
2004
Country
United States
Website
developers.facebook.com/docs/meta-pixel/
Vendor Details
Company Name
Smartlook
Founded
2016
Country
Czech Republic
Website
www.smartlook.com/
Product Features
Web Analytics
Campaign Management
No
Conversion Tracking
No
Form Analytics
No
Goal Tracking
No
Keyword Tracking
No
Multiple Site Management
No
Pageview Tracking
No
Referral Source Tracking
No
Site Search Tracking
No
Time on Site Tracking
No
User Interaction Tracking
No
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
Yes
Heatmaps
Yes
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Customer Experience
Action Management
No
Analytics
No
Customer Segmentation
No
Dashboard
No
Feedback Management
No
Knowledge Management
No
Multi-Channel Collection
No
Sentiment Analysis
No
Survey Management
No
Text Analysis
No
Trend Analysis
No
Heatmap
Behavioral Mapping
Yes
Dashboard
Yes
Dynamic Maps
No
Element Analytics
Yes
Embeddable Maps
No
For Sales
No
For Science
No
Radial Mapping
No
Territorial Mapping
No
Website Analytics
Yes
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
Yes
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
Yes
Mobile App Analytics
A/B Testing
No
Channel Attribution
Yes
Cohort Analysis
Yes
Funnel Analysis
Yes
In-App Events Tracking
Yes
Push Notifications
No
Retention Tracking
No
Revenue Tracking
No
Uninstall Tracking
No
Predictive Analytics
AI / Machine Learning
No
Benchmarking
No
Data Blending
No
Data Mining
No
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
Yes
Sentiment Analysis
No
Product Analytics
Attribution
Yes
Automatic Data Capture
Yes
Churn Reporting
No
Customer Feedback Collection
Yes
Customer Guidance
No
Customer Journey Analytics
Yes
Data Export
Yes
Data History Retention
Yes
Data Labeling
No
Product Engagement Scoring
No
Real-Time Data Analysis
Yes
Touchpoint Analytics
Yes
User Segmentation
No
Session Replay
Eye Tracking
No
Form Analytics
No
Heatmaps
Yes
Mouse Tracking
Yes
Optimization Tools
No
Session Recording
Yes
Surveys
No
User Experience Analysis
Yes
User Feedback
No
Visitor Segmentation
No
UX
Animation
Yes
For Mobile
Yes
For Websites
Yes
Heatmaps
Yes
Prototyping
No
Screen Activity Recording
Yes
Unmoderated Testing
Yes
Usability Testing
Yes
User Journeys
Yes
User Research
Yes
Web Analytics
Campaign Management
No
Conversion Tracking
Yes
Form Analytics
No
Goal Tracking
Yes
Keyword Tracking
No
Multiple Site Management
Yes
Pageview Tracking
Yes
Referral Source Tracking
Yes
Site Search Tracking
Yes
Time on Site Tracking
Yes
User Interaction Tracking
Yes
