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Description

The Meta Pixel, which was previously referred to as the Facebook Pixel, is a piece of JavaScript code designed to monitor user interactions on your website. This tool operates by loading a compact library of functions that can be employed every time a visitor engages in an action, known as an event, that you wish to monitor, referred to as a conversion. The conversions that are tracked show up in the Ads Manager, enabling you to evaluate how well your advertising campaigns are performing, create tailored audiences for targeted advertising, support Advantage+ catalog ad campaigns, and assess the efficiency of your website's conversion pathways. By utilizing this data, you can make informed decisions to enhance user engagement and optimize your marketing strategies.

Description

PixelPulse is a Shopify application designed to notify users when their checkout tracking ceases to relay purchases to Meta or Google Analytics 4. Issues such as a theme update, application conflicts, or expired tokens can disrupt the flow of purchase data to these platforms, often going unnoticed until ad performance metrics begin to decline weeks later. To address this problem, PixelPulse introduces its own pixel to the Shopify store, monitoring checkout activities closely: it sends a Slack alert if checkout events stop for 24 hours, notifies users of any failures in forwarding to Meta or GA4, and provides updates when the issue is resolved; in addition, it offers server-side backup forwarding of checkout data to the Meta Conversions API and GA4, all presented on a single dashboard that tracks the status of each checkout event and its respective destination. The free plan includes the dashboard along with backup forwarding to one platform, either Meta or GA4, while the Starter plan, available for $19 per month with a 7-day trial, encompasses both platforms, Slack notifications, and a 30-day history of events. Furthermore, this robust alert system enables merchants to take immediate action and optimize their advertising strategies effectively.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Shopify Yes 
B2Metric Yes 
Breadcrumb.ai Yes 
Ecomesta Yes 
Facebook Yes 
IM Creator Yes 
Instagram Yes 
Lychee Yes 
Marquiz Yes 
NativeSlides Yes 
OpenRead.io Yes 
Pembee Yes 
Segments Yes 
Softbook Yes 
UMAI Yes 
Uplup Yes 
VEVSoftware Yes 
VenueStack Yes 
Videoform Yes 
WinAds Manager Yes 

Integrations

Shopify Yes 
B2Metric No 
Breadcrumb.ai No 
Ecomesta No 
Facebook No 
IM Creator No 
Instagram No 
Lychee No 
Marquiz No 
NativeSlides No 
OpenRead.io No 
Pembee No 
Segments No 
Softbook No 
UMAI No 
Uplup No 
VEVSoftware No 
VenueStack No 
Videoform No 
WinAds Manager No 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Pricing Details

$19/month
Free plan: tracking health dashboard and server-side backup forwarding to one platform (Meta or GA4), 1-day history. Starter $19/month with a 7-day free trial: Meta and GA4 together, Slack alerts, 30-day history. Billed through Shopify.
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Meta

Founded

2004

Country

United States

Website

developers.facebook.com/docs/meta-pixel/

Vendor Details

Company Name

MoeZee Shop

Country

Egypt

Website

www.moezeeshop.com/pixelpulse/

Product Features

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Product Features

Alternatives

Alternatives