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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Streamline your campaign management and eliminate countless hours of tedious manual labor. Our web-based media management platform allows you to plan, purchase, and oversee omnichannel advertising campaigns in real-time, consolidating all your marketing data for easy access. Revolutionize your approach to advertising management by utilizing MMT Mercury, which automates repetitive tasks, giving your teams the opportunity to focus on strategic thinking, in-depth analysis, and developing high-impact media strategies that enhance your business’s value. Additionally, our platform offers a suite of tools for Campaign Monitoring, Marketing Reporting, Digital and Creative strategies, Performance tracking, Customized Dashboards, Competitive Analysis, Budgeting, and Billing. We also specialize in Data Technology and Infrastructure, Transformation initiatives, Project Management, Data-Driven Media transitions, Internationalization, and Software Development tailored for Media and Advertising sectors. Reach out to us today to arrange a demonstration and discover how we can elevate your marketing efforts.

Description

Justify and maximize your investments in television advertising with reliable and swift cross-screen measurement and attribution. Instead of enduring lengthy waits for performance reports on your TV ad campaigns, leverage precise insights that enable you to make timely optimizations. Steer clear of unreliable measurement methods that could undermine your confidence and skew your reports and forecasts. Equip yourself with the necessary tools and support to transform insights into actionable strategies that enhance your return on advertising spend (ROAS). iSpot evaluates ad impressions and performance comprehensively by utilizing a unique ad catalog and airing data, along with exclusive access to 16 million Smart TVs and direct partnerships with over 300 streaming platforms and demand-side platforms (DSPs). The acquisition of Ace Metrix has further enriched iSpot’s capabilities, allowing advertisers to conduct survey-based assessments of creative effectiveness. Consequently, advertisers can now effortlessly monitor both the tangible business results and the broader brand influence of their TV and video advertising efforts. This comprehensive approach ensures that every advertising dollar is spent wisely and effectively.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

LiveRamp
Oracle Cloud Infrastructure
Winmo

Integrations

LiveRamp
Oracle Cloud Infrastructure
Winmo

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Mercury Media Technology

Founded

2016

Country

Germany

Website

www.mercurymediatechnology.com

Vendor Details

Company Name

iSpot.tv

Founded

2012

Country

United States

Website

www.ispot.tv

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Alternatives

Alternatives

Adverity Reviews

Adverity

Adverity GmbH