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Description

Enhance your competitive advantage by leveraging agile consumer insights. Our advanced platform caters specifically to innovative brands, enabling them to thrive in today's market. Kantar Marketplace serves as an automated market research solution tailored for insights experts, marketing professionals, and agencies eager to experiment, learn, and accelerate their progress. This unique platform stands out as the only market research tool with independently validated capabilities that accurately forecast sales and brand expansion. Quickly obtain answers to your critical inquiries through proven automated research solutions crafted to meet the highest quality standards. Select from a comprehensive range of modular offerings, including surveys, reports, and data, allowing you to conduct your own market research or leverage Kantar’s specialized services. Gain access to global insights with solutions available in 70 countries, continually expanding to meet client needs. With dedicated local support and account management, rest assured knowing you have assistance whenever needed. As the world’s foremost data, insights, and consulting company, Kantar is committed to helping clients understand consumer behavior and drive growth effectively. Our expertise empowers brands to navigate the complexities of the market landscape with confidence and clarity.

Description

Experience qualitative feedback like never before, with remarkable speed, extensive reach, and profound insights. Utilizing video feedback, you can gain a deeper comprehension of your customers while fostering empathy through agile qualitative insights on a larger scale. Stay attuned to the constantly evolving behaviors and attitudes of key individuals who impact your business, enabling you to inspire action and make informed decisions. Agile Qual is the most effective method for developing a strong empathetic connection to your organization. Our effectiveness is not just a claim; we have been recognized as the leading company in the Greenbook Research Industry Trends Report, the authoritative guide for consumer insights. Transform your qualitative research into an agile process through video feedback. This innovative approach allows you to obtain the nuanced understanding you seek from your most valued audiences, significantly reducing the time and expense associated with traditional focus groups and interviews. You can engage participants from across the globe using a series of questions that they can answer through self-recorded videos, enhancing both accessibility and reach in your research efforts. This method not only streamlines the feedback process but also enriches the quality of insights gained.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Acxiom InfoBase
Alida
BERA
Digsite
Fuel Cycle
GutCheck
InMoment
Iteratively
KnowledgeHound
MarketCast
Methodify
OMI
Pendo
Qualtrics XM Platform
Zappi

Integrations

Acxiom InfoBase
Alida
BERA
Digsite
Fuel Cycle
GutCheck
InMoment
Iteratively
KnowledgeHound
MarketCast
Methodify
OMI
Pendo
Qualtrics XM Platform
Zappi

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Kantar

Founded

1992

Country

United Kingdom

Website

www.kantar.com/marketplace

Vendor Details

Company Name

Voxpopme

Founded

2013

Country

United States

Website

voxpopme.com

Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

Product Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

Video

Analytics
Brand Overlay
Bulk Uploading
Closed Captions
Mobile Screen Support
Privacy Options
Social Sharing
Video Looping
Video Streaming

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