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Description
Hookit developed the pioneering and most advanced analytics and valuation platform dedicated to measuring and tracking the effectiveness and worth of sports sponsorships within social and digital realms. With over $150 billion allocated to sports sponsorship and activation, this sector lacks measurement methods comparable to other marketing forms. Our services assist brands in optimizing their sponsorship expenditures, uncovering new partnership avenues, and enabling influencers and sports organizations to validate and enhance their value to sponsors. As audiences shift their viewing habits from television to digital platforms, a significant portion of sponsorship value remains unquantified. Our objective is to enhance the effectiveness of global sponsorships by offering the most reliable and extensive source of insightful data. Given that the data available from social and digital media is more detailed than ever before, we leverage these platforms to serve as indicators of total sponsorship value. We conduct thorough analyses of overall brand engagement across influencers and sports entities, examining elements such as mentions, hashtags, and brand logos through advanced image recognition technology, ensuring no aspect of value is overlooked. This comprehensive approach allows us to provide actionable insights that can drive better decision-making for all stakeholders involved.
Description
Avoid making assumptions about the costs brands incur for sponsorships; instead, access concrete data through market comparisons, similar to how one would approach the real estate sector. Our innovative tool integrates seamlessly with our valuation service, offering a comprehensive overview of actual sponsorship agreements for comparable properties in your market, encompassing sports, music, and venue-naming rights. This allows for precise comparisons across different sectors. Whether you are a service provider, a leading sponsor, or a title partner, we provide essential data to enhance your sponsorship negotiations. Leverage existing comparable deals to strengthen your negotiation strategy. Elevent boasts an extensive and anonymized database containing thousands of authentic sponsorship agreements, enabling users to establish a reliable pricing framework for sponsorship contracts across North America. This means you can make informed decisions based on real market dynamics, ensuring you're equipped for successful negotiations.
API Access
Has API
API Access
Has API
Integrations
DataHub
IBM watsonx.data
e6data
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Hookit
Founded
2010
Country
United States
Website
hookit.com
Vendor Details
Company Name
Elevent
Founded
2013
Country
Canada
Website
elevent.co/software/iceberg/