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Description

HG Insights provides contextual go-to-market intelligence that helps organizations identify, engage, win, expand, and retain accounts using connected market and buyer data. The platform unifies market, account, buyer, technology, spend, intent, and competitive intelligence into a common foundation for GTM teams and AI agents. HG Copilots assist users with account prioritization, research, scoring, sales plays, contact enrichment, and outreach, while HG Agents automate many of these GTM workflows. HG MCP Server allows organizations to connect their own AI agents and applications directly to HG's governed intelligence so targeting and prioritization decisions can use verified market and account context. Market sizing tools support TAM, SAM, SOM, and ICP analysis with account-level intelligence to help teams determine where sales and marketing resources should be concentrated. Account scoring combines fit, intent, and engagement signals, while signal-based selling identifies accounts demonstrating in-market buying activity. HG Insights also supports competitive displacement, ABM optimization, territory design, CRM and MDM enrichment, inbound lead scoring, whitespace analysis, and decision-maker contact enrichment. HG Customer Voice incorporates verified customer reviews and product insights, while its GEO Monitoring Dashboard measures AI Share of Voice, AI crawler activity, and product citations within AI-generated answers. These capabilities support marketing, RevOps, strategy, sales, AI operations, data analysts, and GTM engineering teams across planning, targeting, pipeline generation, expansion, and retention workflows.

Description

LeadSift, a B2B intent data provider, helps organizations identify and prioritize prospects and accounts that they should be targeting. We use millions of Unstructured Public Web Data data to identify prospects who are more interested in competing topics and other relevant topics. Once we have identified a signal, we use a sophisticated mapping process that reveals who these prospects are and their work environment to determine if it is relevant. The final output is a contact that has been actively researching a company or topic. LeadSift data allows organizations to optimize their ad spend, marketing nurturing campaigns, and sales outreach.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Engage Yes 
Salesforce Yes 
BambooBox No 
Clay Yes 
HG Insights Contextual Intelligence Platform Yes 
HubSpot CRM No 
HubSpot Customer Platform No 
LinkedIn Yes 
LinkedIn Sales Navigator Yes 
Metadata.io No 
Model Context Protocol (MCP) Yes 
Pipedrive No 
Salesforce Marketing Cloud Account Engagement No 
Triblio No 
TrustRadius Yes 
Unified.to No 
Zymplify No 

Integrations

Adobe Marketo Engage Yes 
Salesforce Yes 
BambooBox Yes 
Clay No 
HG Insights Contextual Intelligence Platform No 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
LinkedIn No 
LinkedIn Sales Navigator No 
Metadata.io Yes 
Model Context Protocol (MCP) No 
Pipedrive Yes 
Salesforce Marketing Cloud Account Engagement Yes 
Triblio Yes 
TrustRadius No 
Unified.to Yes 
Zymplify Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$1500/Month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

HG Insights

Founded

2010

Country

United States

Website

hginsights.com

Vendor Details

Company Name

LeadSift

Founded

2012

Country

Canada

Website

leadsift.com

Product Features

Account Based Marketing

Analytics No 
Campaign Personalization No 
Customer Segmentation No 
Engagement Monitoring No 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking No 
Prospecting Tools No 
Target Account Identification No 

Sales Enablement

Collaboration Yes 
Contact Management No 
Content Management No 
Document Management No 
Goals / Quota Management No 
Lead Management No 
Meeting Management No 
Performance Management No 
Presentation Management No 
Proposal Management No 
Territory Management Yes 
Training Management No 

Sales Intelligence

CRM Integration Yes 
Data Cleaning Yes 
Data Enrichment Yes 
Data Import/Export Yes 
Data Mining Yes 
Data Verification Yes 
Email Integration Yes 
Lead Scoring No 
List Building No 
Performance Management Yes 
Pipeline Management No 
Predictive Modeling/Analytics No 
Prospecting Tools Yes 
Reporting/Analytics Yes 
Sales Forecasting No 

Product Features

Account Based Marketing

Analytics No 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring No 
Lead Nurturing No 
Lead Scoring Yes 
Progress Tracking No 
Prospecting Tools Yes 
Target Account Identification Yes 

B2B Data

B2B Contact Data No 
B2B Intent Data No 
B2B Leads Data No 
B2B Marketing Data No 
Business Ownership Data No 
Company Data No 
Employee Data No 
Firmographic Data No 
Job Posting Data No 
Salary Data No 
Technographic Data No 

Buyer Intent

B2B Lead Generation Yes 
CRM Integration Yes 
Channel Attribution No 
Competitor Analysis Yes 
Content Marketing No 
Customer Journey Mapping No 
Customer Profiles No 
Intent Data Yes 
Lead Notifications No 
Lead Scoring Yes 

Lead Generation

Contact Discovery Yes 
Contact Import/Export Yes 
Lead Capture No 
Lead Database Integration Yes 
Lead Nurturing No 
Lead Scoring Yes 
Lead Segmentation Yes 
Pipeline Management Yes 
Prospecting Tools Yes 
Visitor Identification No 

Sales Intelligence

CRM Integration Yes 
Data Cleaning No 
Data Enrichment Yes 
Data Import/Export Yes 
Data Mining Yes 
Data Verification No 
Email Integration No 
Lead Scoring Yes 
List Building Yes 
Performance Management No 
Pipeline Management Yes 
Predictive Modeling/Analytics Yes 
Prospecting Tools Yes 
Reporting/Analytics No 
Sales Forecasting No 

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