Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
In order to thrive and secure a competitive edge in the fast-changing landscape of today's economy, brands must adopt a nimble strategy for market research. Conventional research firms tend to be prohibitively expensive and operate at a sluggish pace, while DIY tools often fail to provide the level of insight required for confident decision-making. This gap in the market led GutCheck to innovate agile market research over ten years ago, earning the trust of the world's most forward-thinking and successful brands to guide their growth strategies and essential business choices. Our distinct agile methodology prioritizes both swiftness and thoroughness, enabling us to extract profound research insights and deliver actionable guidance at the rapid pace necessary for our clients to identify their ideal audience, seize growth prospects, enhance their market presence, and optimize revenue streams. As a result, brands that partner with us can confidently navigate their business landscape and make informed decisions that drive success.
Description
MarketCast is a leading global marketing research and technology company that harnesses the power of AI, data science, and human expertise to transform how brands understand and engage consumers. Their advanced Research Platform combines AI-driven models with robust data analytics to speed up research design, delivery, and insight generation. The company’s team of over 600 professionals includes researchers, technologists, and data scientists who work together to provide innovative advertising and brand research solutions. MarketCast serves more than 80% of the highest advertising spenders in the U.S., helping clients identify target audiences, craft resonant creative, and foster lasting brand fandom. Their approach merges data science and social science to link consumer attitudes and behaviors for actionable marketing insights. MarketCast’s culture emphasizes curiosity, trust, and diversity, driving continual learning and breakthrough discoveries. The company supports a wide range of sectors including entertainment, financial services, healthcare, and sports through tailored research services. MarketCast is committed to being the most tech-forward and data-driven marketing research organization globally.
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
GutCheck
Founded
2009
Country
United States
Website
www.gutcheckit.com
Vendor Details
Company Name
MarketCast
Founded
1988
Country
United States
Website
marketcast.com
Product Features
Brand Management
Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Product Features
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking