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Description

Foleon's content creation platform is a leading tool that allows business teams to create engaging, intelligent content experiences at large scale. Foleon is used by organizations to create personalized content for each stage of the customer journey. It also gives buyers the freedom to self-educate or consume content at their own pace. The intuitive drag-and-drop editor and powerful templating engine provide sophisticated design capabilities, while significantly reducing complexity. This allows for increased content velocity throughout the organization. Foleon content gives customers the insights they need to transform customer journeys into seamless experiences. Martech integrations enable teams to make follow up communication relevant and timely. You can break through content bottlenecks and rise above digital noise with interactive content experiences that provide high-quality content, are optimized for every device and customized for today's B2B buyers.

Description

Enhance the journeys of B2B buyers by delivering intelligent and cohesive content experiences that not only captivate buyers but also boost marketing efforts and empower sales teams. Traditional marketing strategies often fall short in meeting the expectations of brands and the needs of buyers, a situation exacerbated by the pandemic as it led to an escalation in content consumption and a shift towards more consumer-like behaviors in the workplace. To maximize the value of every costly click, it’s crucial to provide your audience with timely and relevant information. Channel your sales and marketing resources toward the platforms where your audience is most active. Minimize obstacles by crafting real-time content journeys using AI technology and removing unnecessary barriers. Additionally, implement micro-personalized content paths tailored to your audience’s unique consumption patterns, ensuring that each interaction is relevant and engaging. By doing so, brands can foster deeper connections and drive higher engagement throughout the buyer's journey.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

6sense No 
Adobe Marketo Engage No 
Adobe Real-Time CDP No 
Allego No 
Aprimo No 
Brevo Yes 
Desktop.com Yes 
Google Analytics Yes 
Google Sheets Yes 
MailerLite Yes 
Microsoft Azure Yes 
Rambox Yes 
Terminus No 
Vidyard No 
Wufoo Yes 
Zapier Yes 

Integrations

6sense Yes 
Adobe Marketo Engage Yes 
Adobe Real-Time CDP Yes 
Allego Yes 
Aprimo Yes 
Brevo No 
Desktop.com No 
Google Analytics No 
Google Sheets No 
MailerLite No 
Microsoft Azure No 
Rambox No 
Terminus Yes 
Vidyard Yes 
Wufoo No 
Zapier No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Foleon

Founded

2013

Country

Netherlands

Website

www.foleon.com

Vendor Details

Company Name

PathFactory

Founded

2012

Country

Canada

Website

www.PathFactory.com

Product Features

Content Creation

Advertising Content Creation No 
Case Study Creation No 
Collaboration Tools No 
Content Calendar No 
Content Creator Marketplace No 
Content Curation No 
Content Planning No 
Content Topic Research No 
Create Reports No 
Marketing Content Creation No 
Quiz Creation No 
Sales Content Creation No 
Template Creation No 
User-Generated Content No 
Video Content Creation No 
Visual Content Creation No 
Written Content Creation No 

Content Management

Audio Content No 
Customizable Templates Yes 
Document Indexing No 
E-forms Yes 
Full Text Search Yes 
Image Editor Yes 
SEO Management Yes 
Text Editor Yes 
Version Control No 
Video Content Yes 
Website Management No 

Content Marketing

Audience Targeting No 
Brand Management Yes 
Campaign Management No 
Categorization / Grouping No 
Conversion Tracking Yes 
Distribution Management No 
Editorial Calendar No 
Multi-Channel Publishing Yes 
Publish Scheduling No 
SEO Management Yes 
Social Media Management No 
Video Management Yes 

Product Features

Account Based Marketing

Analytics Yes 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring Yes 
Lead Nurturing Yes 
Lead Scoring Yes 
Progress Tracking Yes 
Prospecting Tools No 
Target Account Identification No 

Content Marketing

Audience Targeting Yes 
Brand Management Yes 
Campaign Management No 
Categorization / Grouping Yes 
Conversion Tracking Yes 
Distribution Management Yes 
Editorial Calendar No 
Multi-Channel Publishing Yes 
Publish Scheduling No 
SEO Management No 
Social Media Management No 
Video Management No 

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management No 
Customer Profiles No 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching No 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling No 

Lead Generation

Contact Discovery Yes 
Contact Import/Export No 
Lead Capture Yes 
Lead Database Integration No 
Lead Nurturing Yes 
Lead Scoring Yes 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Visitor Identification Yes 

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