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Description
EasyInsights was created by marketers for marketers. EasyInsights allows you to create Marketing Dashboards and reports for your clients in minutes. This is done by syncing the marketing data source of your choice with your BI tool. This will increase client retention by automating dashboards and reporting to clients.
EasyInsights generates insightful & actionable data. We also offer Custom attribution models. Server to server integration. Automated emails reports. Cohort reports for strategic planning. Data warehousing solutions.
Description
LiftLab serves as a marketing analytics platform designed to enhance media expenditure and maximize advertising returns through a foundation of data-driven measurement, modeling, and experimentation. Central to its functionality is the “LiftLab Trust Engine,” which integrates econometric modeling—specifically an agile Marketing Mix Model (MMM)—with practical media experiments like geo-testing, providing clear and impartial insights into the revenue contributions of each marketing dollar spent, both in immediate performance and in long-term brand enhancement and effectiveness. By allowing users to link their sales data, advertising costs, post-purchase surveys, brand-lift assessments, and attribution indicators from both online and offline sources, LiftLab effectively measures incrementality, revealing the genuine influence of media investments while moving away from traditional last-click attribution and the analytics provided by closed-platform ecosystems. This comprehensive approach not only facilitates better decision-making but also fosters a deeper understanding of the intricate relationship between marketing efforts and overall business growth.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
Domo
Facebook
Facebook Ads
Google Ads
Google Analytics
LinkedIn
LinkedIn Ads
Meta Ads
Order Time
Shopify
Integrations
Domo
Facebook
Facebook Ads
Google Ads
Google Analytics
LinkedIn
LinkedIn Ads
Meta Ads
Order Time
Shopify
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
EasyInsights
Founded
2020
Country
India
Website
easyinsights.ai/
Vendor Details
Company Name
LiftLab
Founded
2018
Country
United States
Website
liftlab.com
Product Features
Dashboard
Annotations
Data Source Integrations
Functions / Calculations
Interactive
KPIs
OLAP
Private Dashboards
Public Dashboards
Scorecards
Themes
Visual Analytics
Widgets
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics