OptiMine Insight Description
Intent and OptiMine Insight work together to determine the contributions and value of each campaign. They then guide you to a media plan and budget that will maximize your marketing performance. You can quickly identify which ads and campaigns are contributing most and least and take immediate action to improve performance. You can deploy in a fraction of the time compared to Multi-Touch attribution, Marketing Mix Modelling, and "Unified” solutions. Optimize provides cross-channel measurement that is fast and actionable for all digital and traditional marketing at any online or offline conversion point. Optimize Insight and Intent are two tools that combine to measure the value and contributions of all campaigns. They then guide you to a media plan and budget to maximize your marketing performance.
OptiMine Insight Alternatives
FusionGrove
The fusion between Account-Based Marketing and Account-Based Sales (ABS), drives incremental revenue growth. Segment and prioritize high value accounts using augmented insight. Create structured plays using guided selling and custom content to engage customers. Dashboards and detailed metrics help you demonstrate value and measure the impact. Scale up account-based play. Engage customers with guided sales motions. FusionGrove allows B2B marketing teams, sales teams, and channel partners collaborate to transform revenue success. Close deals faster and progress leads. Engage accounts effectively with optimized content and guided sales motions. Directly assign leads directly to sales reps, channel partners or other channels. Precision targeting and enhanced account insights will improve campaign performance and lead conversion. Build structured plays to synchronize interactions based on account.
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Dreamdata.io
Dreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making.
Key Features:
- Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions.
- Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels.
- Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency.
- Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions.
- Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms.
- Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage.
- Intuitive Interface: User-friendly design ensures easy navigation and actionable insights.
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NEON-dX
It combines analytics, artificial intelligence, automation, and a single, intuitive, integrated marketing cloud platform. This platform seamlessly integrates with the client's CRM environment. It can learn, predict and recommend in real-time. This allows enterprises' marketing teams the ability to plan and execute upsell and cross-sell campaigns to increase revenue. Trusted, understandable AI that can drive marketing or act as a trusted companion to help with marketing decisions and actions. AI to triangulate customers and campaigns, and to guide marketers to achieve better marketing results. Robo-X, an AI companion that is unique in its kind, can automatically identify new opportunities for campaigns, continuously rate campaigns' performance, and recommend ways to improve the performance of existing campaigns.
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Webex Campaign
Send marketing campaigns via SMS, MMS and email. Multi-variate testing, A/B Testing, and real-time Feedback can maximize campaign performance. Create and manage unified customer profiles from data from different online and offline sources. Dynamic personalization allows you to adapt to changing customer behaviour. You can easily deliver tailored propositions. You can easily create and scale interactive, event-triggered or one-off campaigns that guide and prompt customers at every stage of their customer lifecycle. This will help you drive lifetime value. Your marketers will be empowered with DIY drag-and drop composers and journey builders. You can quickly learn, test, and iterate without having to rely on external agencies. Real-time dashboards and pre-configured reporting help you measure key marketing metrics. Use our Reports Wizard to create and share custom reports. Create and analyze segments quickly and convert data insights into ready-to-use audiences.
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Integrations
No Integrations at this time
Company Details
Company:
OptiMine Software
Headquarters:
United States
Website:
optimine.com
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Product Details
Platforms
SaaS
OptiMine Insight Features and Options
Marketing Automation Software
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
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