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Description
Our top-tier Identity Graph integrates information from various sources, linking devices to digital actions while ensuring privacy compliance, thereby providing the insights necessary for smooth multichannel interactions. By combining our multichannel execution tools with robust analytics and modeling features, we enhance your marketing effectiveness and boost the return on every investment. With a wealth of over 10,000 predictive demographic and behavioral metrics, along with extensive multicultural data, our unique data resources equip marketers with an unparalleled comprehension of American consumer behavior, enabling them to tailor their strategies more precisely. This comprehensive understanding of consumer dynamics not only fosters better engagement but also drives significant improvements in overall marketing performance.
Description
Gain verified customer insights and return on investment for all your marketing endeavors. Semcasting has innovated IP targeting through machine learning to enhance customer outreach across various devices while ensuring full transparency. Our technology, which holds two patents, enables organizations to integrate CRM data, develop new prospect audiences, pinpoint qualified leads, and assess audience performance effectively. Traditional audience targeting methods have relied heavily on cookies, which only provide access to about 30% of the audience and often result in a threefold duplication rate among unique users. With our solution, you can target audiences at home, in schools, or workplaces, using desktops, laptops, tablets, smartphones, IP radios, smart home devices, and Connected TVs. Semcasting's advanced IP targeting technology reaches over 400 million unique devices and networks, covering more than 2 billion IP addresses. Additionally, Smart Zones effectively match, score, and enhance mailing lists, CRM files, or IP addresses using 750 deterministic attributes, providing a comprehensive view of your potential customers. This innovative approach ensures that your marketing strategies are both efficient and effective, driving better results for your business.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
$89 per report
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Claritas
Founded
1971
Country
United States
Website
claritas.com
Vendor Details
Company Name
Semcasting
Founded
2009
Country
United States
Website
www.semcasting.com
Product Features
Email Marketing
A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
Product Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking