Semcasting Description

Gain verified customer insights and return on investment for all your marketing endeavors. Semcasting has innovated IP targeting through machine learning to enhance customer outreach across various devices while ensuring full transparency. Our technology, which holds two patents, enables organizations to integrate CRM data, develop new prospect audiences, pinpoint qualified leads, and assess audience performance effectively. Traditional audience targeting methods have relied heavily on cookies, which only provide access to about 30% of the audience and often result in a threefold duplication rate among unique users. With our solution, you can target audiences at home, in schools, or workplaces, using desktops, laptops, tablets, smartphones, IP radios, smart home devices, and Connected TVs. Semcasting's advanced IP targeting technology reaches over 400 million unique devices and networks, covering more than 2 billion IP addresses. Additionally, Smart Zones effectively match, score, and enhance mailing lists, CRM files, or IP addresses using 750 deterministic attributes, providing a comprehensive view of your potential customers. This innovative approach ensures that your marketing strategies are both efficient and effective, driving better results for your business.

Pricing

Free Trial:
Yes

Integrations

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Company Details

Company:
Semcasting
Year Founded:
2009
Headquarters:
United States
Website:
www.semcasting.com

Media

Semcasting Screenshot 1
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Product Details

Platforms
Web-Based
Types of Training
Live Training (Online)
Customer Support
Business Hours
Online Support

Semcasting Features and Options

Marketing Attribution Software

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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