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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

Brij serves as a comprehensive omnichannel marketing platform that transforms purchases made through retail and marketplace channels into owned, deterministic customer signals, enabling brands to discover buyers that are typically invisible when sales are conducted via third-party retailers. The platform utilizes packaging, inserts, and displays to spark incentive-driven digital experiences, which include warranty registrations, sweepstakes, rebates, reorder processes, surveys, and educational content about products, all while gathering vital first-party information such as email addresses, phone numbers, and purchase preferences. Its advanced AI engine analyzes scans, registrations, and receipts to curate detailed customer profiles that encompass basket composition, retail behaviors, purchasing frequency, and cohort trends, thereby offering a deeper understanding of consumer habits. Additionally, the capability for purchase verification and basket insights allows for the conversion of offline transactions into actionable marketing intelligence, while the automated segmentation feature adeptly creates behavioral cohorts ready for targeted engagement. This multi-faceted approach not only enhances customer insights but also optimizes marketing strategies to better align with consumer needs and preferences.

Description

Integrate customer information from various online, offline, and third-party sources to develop a cohesive and dynamic real-time perspective of each individual customer. The Oracle Unity Customer Data Platform utilizes machine learning to recommend the most effective next steps within any current business workflows. It merges back-office and CRM data into a comprehensive 360-degree customer profile. By continuously collecting customer signals and updating the profile in real time, Oracle Unity ensures you have the latest insights about your customers at all times. Streamline and merge all your data sources—whether they are online, offline, or from first-, second-, and third-party origins—into a fluid and interconnected customer profile. Connect unique identities across multiple devices, channels, and platforms effectively. Leverage sophisticated privacy and identity management features to construct a unified and accessible profile. Furthermore, manage and enhance data quality by aggregating all information, including real-time behavioral signals, within a centralized repository, ensuring that your customer insights remain accurate and actionable. This comprehensive approach enables businesses to respond to customer needs more swiftly and effectively than ever before.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Accenture Cloud Trade Promotion Management No 
Argent No 
Attentive.ai Yes 
Cisco AnyConnect No 
Cordial Yes 
Decimal No 
Deloitte Compliance Suite No 
Google Tag Manager Yes 
Kinetica No 
Klaviyo Yes 
Meta AI Yes 
Oracle Advertising No 
Oracle BlueKai No 
Oracle Fusion Cloud EPM No 
Oracle Marketing No 
Rivo Yes 
TikTok Yes 
Yotpo Yes 
Zendesk Yes 

Integrations

Accenture Cloud Trade Promotion Management Yes 
Argent Yes 
Attentive.ai No 
Cisco AnyConnect Yes 
Cordial No 
Decimal Yes 
Deloitte Compliance Suite Yes 
Google Tag Manager No 
Kinetica Yes 
Klaviyo No 
Meta AI No 
Oracle Advertising Yes 
Oracle BlueKai Yes 
Oracle Fusion Cloud EPM Yes 
Oracle Marketing Yes 
Rivo No 
TikTok No 
Yotpo No 
Zendesk No 

Pricing Details

$899 per month
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Brij

Founded

2020

Country

United States

Website

brij.ai/

Vendor Details

Company Name

Oracle

Founded

1977

Country

United States

Website

www.oracle.com/cx/customer-data-platform/

Product Features

Landing Page

A/B Testing No 
Analytics No 
Drag & Drop No 
Form Creation No 
Real Time Editing No 
Responsive No 
SEO Management No 
Templates No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Mobile Marketing

Channel Attribution No 
Contextual Targeting No 
Coupons No 
Email Marketing No 
Engagement Monitoring No 
In-App Marketing No 
Location-Based Marketing No 
Push Notifications No 
Text Messaging No 
Text-to-Win No 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Alternatives

Alternatives