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Description
Breakthrough empowers agencies to create, organize, and disseminate crucial data regarding their target audiences, messaging, brand identity, market positioning, and insights on competitors. By facilitating a rapid comprehension and ongoing monitoring of clients and their respective audiences, Breakthrough allows agencies to gain valuable insights into the competitive landscape. For advertising and marketing to truly resonate, it must be precise and targeted, delivering a level of personalization that arises from a profound understanding of the audience. To achieve this, Breakthrough offers an array of tools, including audience personas, messaging strategies, brand development, and market positioning frameworks, all designed to enhance the understanding of target markets. Audience personas encapsulate vital information about motivations, challenges, preferred channels, and various other important details. Moreover, aligning marketing and sales efforts with the identified target audiences can significantly influence key performance metrics such as click-through rates, conversions, and overall closed deals. With Breakthrough, agencies can ensure they possess comprehensive knowledge about their clients' target demographics, enabling them to craft more effective strategies. Ultimately, this deep level of insight is indispensable for driving successful marketing outcomes.
Description
We provide audience data that is both addressable and compliant with privacy regulations, enabling marketers to connect with new customers, improve marketing analytics, gain deeper insights, and enhance the performance of their omnichannel campaigns. You can effectively identify, reach, and engage your ideal customers across various digital platforms. By leveraging the full potential of your data, you can drive business growth. Strengthen your marketing and advertising strategies with a comprehensive understanding of audience data, detailed consumer profile segmentation, and effective omnichannel targeting tailored for specific verticals and seasonal initiatives. Work closely with our audience specialists to create a tailored audience plan that aligns with your campaign objectives. As a premier global provider of audience solutions for insights, personalization, and targeted outreach, Eyeota eliminates the challenges posed by data silos, facilitating integration across diverse industries, digital channels, and product categories. Our approach combines online and offline identifiers to generate robust audience-targeting data, empowering both B2B and B2C brands to optimize their marketing and advertising efforts. Ultimately, this enables brands to not only reach their target audiences but also to build lasting relationships with them.
API Access
Has API
API Access
Has API
Integrations
Adobe Advertising Cloud
Adobe Audience Manager
Basis DSP
Epsilon Data
Lotame
MGID
Nielsen Ad Intel
Outbrain
Permutive
Proximic by Comscore
Integrations
Adobe Advertising Cloud
Adobe Audience Manager
Basis DSP
Epsilon Data
Lotame
MGID
Nielsen Ad Intel
Outbrain
Permutive
Proximic by Comscore
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Breakthrough
Country
United States
Website
breakthroughos.com
Vendor Details
Company Name
Eyeota
Founded
2010
Country
Singapore
Website
www.eyeota.com
Product Features
Marketing Planning
Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management
