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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Brand monitoring and analysis across both social and traditional media is essential for businesses, and Brand Analytics is designed to support the various critical functions of your company's major departments. By mitigating reputational risks and enhancing the effectiveness of public relations, it enables the creation of in-demand products and the refinement of your communication strategy. Furthermore, it contributes to elevating customer service standards and bolstering customer loyalty. Brand Analytics guarantees the acquisition of highly reliable data from a multitude of sources, including social media platforms such as VK.com, OK.ru, Instagram, Facebook, YouTube, TikTok, and Twitter, in addition to blogs, forums, review sites, mobile app stores, public channels, and Telegram discussions. It also encompasses online mass media and the websites of governmental bodies as well as influential market organizations. Through a contractual agreement with VK.com, which allows access to a comprehensive public data stream, Brand Analytics offers unparalleled completeness, speed, and quality in message analysis within the market. The scope of our monitoring includes all varieties of messages and data to ensure thorough insights. This holistic approach allows businesses to stay ahead of trends and make informed decisions based on real-time analytics.

Description

MassTer's Marketing Mix Modeling software MassTer provides a modern way to run Marketing Mix Modeling projects. MassTer's intuitive interface makes it easier for analytical teams to complete MMM projects efficiently. MassTer was designed to make it easy for you to deliver your Marketing Mix Modeling projects. To replicate the MMM project workflow, MassTer uses industry best practices and advanced modeling techniques. This allows for maximum efficiency. MASS Analytics is a modern MMM approach that delivers faster automated models powered by Machine Learning. This allows you to accurately measure media and marketing impact in complex media environments.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Acrobat
Data Dive
Facebook
Instagram
Microsoft Excel
Microsoft Word
Salesforce
Telegram
TikTok
UseDesk
VK
X (Twitter)
YouTube
Zendesk

Integrations

Adobe Acrobat
Data Dive
Facebook
Instagram
Microsoft Excel
Microsoft Word
Salesforce
Telegram
TikTok
UseDesk
VK
X (Twitter)
YouTube
Zendesk

Pricing Details

$339.75 per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Brand Analytics

Founded

2012

Country

Russia

Website

br-analytics.ru/en_RU/brandanalytics/

Vendor Details

Company Name

MASS Analytics

Founded

2015

Country

United Kingdom

Website

mass-analytics.com

Product Features

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Alternatives

Alternatives

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