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Description

Transform your product into a powerful engine for growth. Provide the seamless, product-focused experiences that users seek and accelerate your business with Appcues. Enhanced user experiences pave the way for quicker and more lucrative growth, which is precisely why we created the Product-Led Growth Platform. Appcues simplifies the process of delivering outstanding user experiences at scale while aligning your organization with the product as its strongest growth driver. From the initial assessment to user advocacy, Appcues empowers businesses to craft product experiences that foster satisfied customers and sustainable growth. Captivate users with tailored onboarding journeys that leave a lasting impression. Effectively onboard and activate users by captivating, informing, and guiding them swiftly to realize value. Boost feature engagement and adoption rates by designing timely, contextual prompts and walkthroughs that resonate with users. By prioritizing user satisfaction, you can ensure long-term success in a competitive marketplace.

Description

BrainStorm is a behavior-driven software adoption and workforce enablement platform for organizations seeking to increase the value of their AI and enterprise technology investments. Rather than focusing solely on course completion, the platform is designed to measure and reinforce changes in how employees actually use technology in their daily workflows. Its ADOPT framework organizes adoption into Awareness, Desire, Orientation, Participation, and Transformation, providing a structured path from introducing a change to making the new behavior routine. Adaptive workflows can tailor learning based on factors such as employee role, hire date, learning preferences, survey responses, email engagement, and content completion. BrainStorm can engage users through channels including email, Microsoft Teams, and its end-user portal, allowing adoption programs to reach employees within familiar environments. Organizations can use surveys, branching logic, communications, events, and personalized learning paths to continually adjust programs according to user behavior. Reporting covers software adoption, content performance, user interactions, communications, monthly active usage, and individual user performance, with drill-down and export capabilities. BrainStorm also provides content packs for technologies and topics including ChatGPT, Claude, Microsoft 365 Copilot, Google Workspace, Microsoft 365, AI productivity, AI security, and security awareness. The platform can be used by enterprises for employee adoption and change management as well as by software vendors seeking to improve customer onboarding, product adoption, retention, and education.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Box No 
Causal Yes 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
Intercom Yes 
Ketch Yes 
Mailchimp Yes 
Microsoft 365 No 
Microsoft Copilot No 
Microsoft Teams No 
Microsoft Viva No 
Mixpanel Yes 
Quest Yes 
Rambox Yes 
RudderStack Yes 
Salesforce No 
ServiceNow No 
Vero Yes 
Woopra Yes 
Workers by Delos Yes 

Integrations

Box Yes 
Causal No 
HubSpot CRM No 
HubSpot Customer Platform No 
Intercom No 
Ketch No 
Mailchimp No 
Microsoft 365 Yes 
Microsoft Copilot Yes 
Microsoft Teams Yes 
Microsoft Viva Yes 
Mixpanel No 
Quest No 
Rambox No 
RudderStack No 
Salesforce Yes 
ServiceNow Yes 
Vero No 
Woopra No 
Workers by Delos No 

Pricing Details

$249 per month
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Appcues

Founded

2013

Country

United States

Website

appcues.com

Vendor Details

Company Name

BrainStorm

Founded

1995

Country

United States

Website

www.brainstorminc.com

Product Features

Customer Experience

Action Management Yes 
Analytics Yes 
Customer Segmentation Yes 
Dashboard Yes 
Feedback Management No 
Knowledge Management Yes 
Multi-Channel Collection Yes 
Sentiment Analysis No 
Survey Management Yes 
Text Analysis No 
Trend Analysis No 

Digital Adoption Platforms

Audience Segmentation Yes 
Content Creation Yes 
Contextual Guidance Yes 
Data Validation Yes 
In-App Training Yes 
Launch Management Yes 
Multi-Language No 
Self Service Tools Yes 
Surveys & Feedback Yes 
User Onboarding Yes 

Experience Management

Action Management Yes 
Analytics Yes 
Customer Segmentation Yes 
Dashboard Yes 
Feedback Management No 
Knowledge Management Yes 
Multi-Channel Collection Yes 
Sentiment Analysis No 
Survey Management Yes 
Text Analysis No 
Trend Analysis No 

NPS

Personalization

A/B Testing Yes 
Abandoned Cart Saver No 
Account Based Marketing Yes 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics Yes 
Contextual Targeting Yes 
Customer Profiles Yes 
Experience Management Yes 
Recommendation Engine No 
Website Personalization Yes 

UX

Animation Yes 
For Mobile Yes 
For Websites Yes 
Heatmaps No 
Prototyping No 
Screen Activity Recording No 
Unmoderated Testing No 
Usability Testing Yes 
User Journeys Yes 
User Research Yes 

Product Features

Change Management

Approval Workflow No 
Audit Trail No 
Automated Notifications No 
Change Calendar No 
Change Planning Yes 
Compliance Management Yes 
Prioritization Yes 
Release Management Yes 
Task Management No 
Tracking & Reporting No 
Training Management Yes 

Digital Adoption Platforms

Audience Segmentation Yes 
Content Creation Yes 
Contextual Guidance Yes 
Data Validation Yes 
In-App Training Yes 
Launch Management Yes 
Multi-Language No 
Self Service Tools Yes 
Surveys & Feedback Yes 
User Onboarding Yes 

Productivity

Collaboration Yes 
Database Creation Yes 
Document Creation Yes 
File Sharing Yes 
Notes Management Yes 
Office Suite Yes 
Presentation Tools Yes 
Project Management Yes 
Task Management Yes 
Team Chat Yes 

Security Awareness Training

Analytics / Reporting Yes 
Certification Training Yes 
Custom Test Building Yes 
Gamification No 
Industry Benchmarking No 
Non-Email Based Testing No 
Online Courses Yes 
Phishing Simulation Yes 
Pre-Assessments No 
Prebuilt Training Library Yes 

Training

Academic / Education No 
Asynchronous Learning No 
Blended Learning No 
Built-In Course Authoring Yes 
Built-in LMS Yes 
Certification Management No 
Corporate / Business No 
Learner Portal No 
Mobile Learning No 
Simulation No 
Synchronous Learning No 
Training Companies No 
eCommerce No 

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