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Description

Discover your customers' locations in the time it takes to read this sentence. Our comprehensive analytics solution for cross-channel customer engagement allows you to swiftly grasp your customers' journeys, both online and offline, equipping you with the knowledge needed to deliver remarkable real-time experiences on a large scale. Gather data from all of your engagement platforms, and transform that omnichannel information into a cohesive customer journey, all facilitated by the Adobe Experience Platform. The ability to stream data collection provides immediate insights into customer behaviors and interactions. Information is gathered seamlessly as customers transition from online platforms to physical stores and call centers, ensuring that you have a fully integrated view. This interconnected data enables unlimited analysis of any data point across diverse channels without the necessity of SQL coding. By linking IDs from various channels and devices, you can create a singular, unified customer profile. Additionally, enhance your operational efficiency and boost productivity through the integration of this user-friendly conversational AI assistant, which simplifies workflows and facilitates better decision-making.

Description

A customer intelligence platform designed to aid brands in examining and forecasting user behavior across various channels is essential for modern marketing strategies. This platform enables swift and precise data analysis, allowing businesses to uncover behavioral patterns and trends for informed decision-making, leveraging the capabilities of AI and machine learning. B2Metric seamlessly connects with a wide array of data sources, including commonly used databases, to facilitate comprehensive insights. By predicting customer churn, brands can enhance their retention strategies and implement timely preventive measures. Additionally, customers can be categorized into specific segments based on their behaviors, attributes, and preferences, thus allowing for more targeted marketing initiatives. The refinement of marketing strategies through data-driven insights boosts performance, enhances targeting precision, personalizes customer interactions, and optimizes budget allocation. Furthermore, creating tailored marketing efforts and optimizing touchpoints leads to distinctive customer experiences. With AI-driven marketing analytics, businesses can effectively reduce user churn while fostering growth. By identifying customers at risk of leaving, companies can devise proactive retention strategies utilizing sophisticated machine learning algorithms, ultimately ensuring sustained engagement and loyalty. This comprehensive approach to customer intelligence empowers brands to thrive in an increasingly competitive landscape.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Adobe Experience Agent Orchestrator
Adobe Experience Platform
Amazon S3
Bitrix24
CleverTap
Firebase
Google Analytics
Google Cloud AutoML
HubSpot Customer Platform
InPlayer
Insider
Mailchimp
Meta Pixel
Oracle Cloud Infrastructure
Paddle
Related Marketing Cloud
SQL Server
Slack
Zoho CRM

Integrations

Adobe Analytics
Adobe Experience Agent Orchestrator
Adobe Experience Platform
Amazon S3
Bitrix24
CleverTap
Firebase
Google Analytics
Google Cloud AutoML
HubSpot Customer Platform
InPlayer
Insider
Mailchimp
Meta Pixel
Oracle Cloud Infrastructure
Paddle
Related Marketing Cloud
SQL Server
Slack
Zoho CRM

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$99 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com/products/customer-journey-analytics/adobe-customer-journey-analytics.html

Vendor Details

Company Name

B2Metric

Country

United States

Website

b2metric.com

Product Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Product Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Machine Learning

Deep Learning
ML Algorithm Library
Model Training
Natural Language Processing (NLP)
Predictive Modeling
Statistical / Mathematical Tools
Templates
Visualization

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

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Alternatives

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