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Description
By leveraging your customer information alongside Viant's first and third-party data, Adelphic provides marketers with a clear and comprehensive understanding of their audience profiles, facilitating more strategic media decisions and investments. You can onboard and align your customer data with a database of 250 million registered users, allowing you to quickly forecast, manage, and target new audience segments. Audience segments can be defined using various identity attributes such as demographics, shopping behaviors, and online browsing patterns, while intelligent lookalike modeling enhances your campaign reach. The platform enables the maintenance of customer identities by integrating devices and offline activities with real individuals, ensuring seamless execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can run their programmatic media initiatives across multiple devices without the hassle of data loss or complex modeling methods. What sets Adelphic apart from other DSPs is its reliance on first-party data, which delivers the accuracy of people-based targeting and enhances overall campaign effectiveness. This unique approach ensures that marketers are not only reaching their intended audience but also optimizing their advertising efforts for maximum impact.
Description
Engage with more than 850 million professionals on the largest global network dedicated to career development. Our advertising platform features a variety of ad types tailored to fulfill your specific marketing goals. You can design LinkedIn ad campaigns that align with the objectives you aim to achieve. To begin the process, you will need access to Campaign Manager; if you do not already have an account, setting one up is a quick and easy task. Each campaign is initiated by selecting the key objectives that are most important to you, whether they involve awareness, consideration, or driving conversions. LinkedIn ads empower businesses of all sizes to fulfill their ambitions and connect with their desired audience. With over 850 million active users on LinkedIn, you can precisely target your audience based on factors such as job title, industry, and professional function. Whether your aim is to generate leads, enhance brand visibility, or promote event sign-ups, LinkedIn ads can be instrumental in achieving these goals. Additionally, you have the ability to manage your spending with adaptable pricing options, allowing you to start with any budget and pause or stop your LinkedIn ads whenever you choose. This flexibility ensures that your advertising efforts can evolve in tandem with your business needs.
API Access
Has API
API Access
Has API
Integrations
ADXL AI
Acxiom Real Identity
Adreport.io
Datahive360
DinMo
Hopted
HubSpot Customer Platform
Kinnovis
MSIGHTS
Mailjoy
Integrations
ADXL AI
Acxiom Real Identity
Adreport.io
Datahive360
DinMo
Hopted
HubSpot Customer Platform
Kinnovis
MSIGHTS
Mailjoy
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Viant
Founded
1999
Country
United States
Website
www.adelphic.com
Vendor Details
Company Name
Founded
2002
Country
United States
Website
business.linkedin.com/marketing-solutions/ads
Product Features
Advertising Agency
Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Account Based Marketing
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
