Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
AdMetr is an online ad verification platform designed for advertisers who need to monitor their digital marketing efforts across various channels, including websites, mobile applications, and connected TV. The service gathers data on impressions, clicks, and conversions through the use of campaign pixels or optional creative integrations, which it then categorizes into CLEAN, SIVT, or GIVT traffic types. Its user-friendly dashboard offers real-time reporting, allowing users to view detailed metrics by campaign, domain, placement, environment, and other relevant factors, along with the ability to export data in CSV format. Additionally, AdMetr assesses key performance indicators such as viewability, reach, frequency, video completion rates, clicks, conversions, and post-view conversions. Utilizing behavioral analysis and advanced machine-learning algorithms, the platform effectively detects automated traffic, fraudulent actions, click injection, domain spoofing, ghost sites, and various other irregularities in traffic. Advertisers can start by implementing a pixel on an active campaign, with the option to enhance their setup with more intricate creative or JavaScript integrations as their needs evolve. This flexibility enables advertisers to adapt their verification process to the complexities of today's digital advertising landscape.
Description
The rampant waste in the advertising industry is a significant threat to profitability that disrupts the experience for both consumers and marketers alike. According to TrafficGuard, it is projected that digital advertising waste could reach as high as $100 million daily over the next five years due to ad fraud. This staggering financial drain poses a serious challenge for omnichannel marketers and necessitates a thorough reevaluation of not only spending and strategy but also the metrics used to assess marketing effectiveness. To connect with consumers more efficiently, it's essential to comprehend their interactions at various touchpoints across both online and offline platforms. By employing advanced analytics, marketers can effectively track and enhance key performance indicators (KPIs) such as campaign effectiveness, customer engagement, and overall sales. Additionally, using data-driven insights and tailored campaign suggestions can empower marketers to make informed choices regarding their media mix, budget allocations, creative strategies, brand development initiatives, and long-term planning. Ultimately, refining the overall media investment strategy is critical for driving essential business outcomes, including brand awareness, generating demand, and boosting sales figures in a competitive landscape. By prioritizing these areas, marketers can better navigate the complexities of the advertising ecosystem and work towards mitigating losses due to inefficiencies.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
No details available.
Integrations
No details available.
Pricing Details
Pricing depends on campaign scope and integration level. A pilot is included in the contracted service price and is not sold separately.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
TRAFFIC JAM
Founded
2025
Country
Armenia
Website
admetr.io
Vendor Details
Company Name
Marketing Evolution
Founded
2000
Country
United States
Website
www.marketingevolution.com
Product Features
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No